Email Marketing Technical PM

Capgemini; New York (NY); Sur place; USD 100 000 - 130 000; Plein temps

Avantages offerts par ce poste

Paid time off

Medical, dental, vision

401(k) retirement plan

Résumé du poste

Capgemini is seeking an experienced Marketing Manager to support a strategic email marketing program for a leading US-based financial services client. You will manage end-to-end campaign operations, stakeholder communication, QA, and marketing execution support in a highly collaborative, client-facing role.

The ideal candidate has 5+ years in email marketing, strong project management and digital marketing skills, with hands-on SFMC, Workfront, and Journey Optimizer experience.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in email marketing, campaign management, marketing operations, or project management.
• Hands-on experience with Salesforce Marketing Cloud (SFMC), Adobe Workfront, Adobe Journey Optimizer/Adobe Journey Orchestrator.

Responsabilités

• Build and maintain strong relationships with client stakeholders, product managers, and cross-functional teams.
• Collaborate with business partners to understand campaign objectives, priorities, and requirements.
• Act as the primary liaison between client teams, campaign development teams, and program leadership.
• Facilitate alignment between business objectives and campaign execution plans.
• Support campaign planning activities and provide consultation on email marketing best practices.
• Work with client project managers, content teams, and design teams to ensure timely readiness of assets.
• Lead and coordinate QA activities across campaign deployments.
• Identify project risks and mitigation plans; partner with stakeholders to resolve issues.
• Coordinate with internal SMEs and technical teams to validate configurations and integrations.
• Capgemini program managers and delivery teams to enhance campaign quality and efficiency.

Connaissances

Email marketing

Campaign management

Project management

Stakeholder management

Client engagement

Marketing operations

Campaign planning

Cross-functional collaboration

Testing and QA

Analytics

Formation

Bachelor's degree in Marketing or related field

Outils

Salesforce Marketing Cloud

Adobe Workfront

Adobe Journey Optimizer

Description du poste

# Email Marketing Technical PMNew YorkApply for this job* Permanent* Experienced Professionals* Delivery Excellence* ID 585176-en\\_USChoosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.## **Job Description**Capgemini is seeking an experienced Marketing Manager to support a strategic email marketing program for a leading US-based financial services client. This is a highly collaborative, client-facing role responsible for managing end-to-end campaign operations, stakeholder communication, campaign quality assurance, and marketing execution support.The ideal candidate will possess strong project management, digital marketing, and client engagement skills, with hands-on experience in Salesforce Marketing Cloud (SFMC), Adobe Workfront, Adobe Journey Optimizer/Orchestrator, and email campaign management processes.**Key Responsibilities*** Build and maintain strong relationships with client stakeholders, product managers, and cross-functional teams.* Collaborate with business partners to understand campaign objectives, marketing priorities, and business requirements.* Act as the primary liaison between client teams, campaign development teams, and program leadership.* Facilitate alignment between business objectives and campaign execution plans.* Support campaign planning activities and provide consultation on email marketing best practices.* Work closely with client project managers, content teams, and design teams to ensure timely readiness of campaign assets.* Utilize platforms such as: Salesforce Marketing Cloud (SFMC),Adobe Workfront, Adobe Journey Optimizer/Journey Orchestrator.* Support troubleshooting and technical planning discussions related to campaign execution.* Lead and coordinate quality assurance activities across campaign deployments.* Ensure campaigns are thoroughly tested for functionality, personalization, data accuracy, and customer experience.* Coordinate with internal SMEs and technical teams to validate campaign configurations and integrations.* Identify project risks, dependencies, and bottlenecks, and partner with stakeholders to implement mitigation plans.* Partner with Capgemini program managers and delivery teams to enhance campaign quality and operational efficiency.**Required Qualifications*** Bachelor's degree in Marketing, Business, Communications, or a related field.* 5+ years of experience in email marketing, campaign management, marketing operations, or project management.* Hands-on experience with: Salesforce Marketing Cloud (SFMC), Adobe Workfront, Adobe Journey Optimizer/Adobe Journey Orchestrator* Strong understanding of email marketing lifecycle and campaign execution processes.* Experience working with enterprise clients, preferably within the financial services industry.* Proven ability to manage multiple stakeholders and cross-functional teams.* Experience coordinating campaign testing, QA, validation, and deployment processes.* Strong analytical skills with experience interpreting campaign performance data and metrics.* Excellent communication, presentation, and stakeholder management skills.* Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.The base compensation range for this role in the posted location is: 100000 - 130000Capgemini provides compensation range information in accordance with applicable national, state, provincial, and local pay transparency laws. The base compensation range listed for this position reflects the minimum and maximum target compensation Capgemini, in good faith, believes it may pay for the role at the time of this posting. This range may be subject to change as permitted by law.The actual compensation offered to any candidate may fall outside of the posted range and will be determined based on multiple factors legally permitted in the applicable jurisdiction.These may include, but are not limited to: Geographic location, Education and qualifications, Certifications and licenses, Relevant experience and skills, Seniority and performance, Market and business consideration, Internal pay equity.It is not typical for candidates to be hired at or near the top of the posted compensation range.In addition to base salary, this role may be eligible for additional compensation such as variable incentives, bonuses, or commissions, depending on the position and applicable laws.**Capgemini offers a comprehensive, non-negotiable benefits package to all regular, full-time employees.** In the U.S. and Canada, available benefits are determined by local policy and eligibility and may include: * Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave* Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)* Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)* Life and disability insurance* Employee assistance programs* Other benefits as provided by local policy and eligibility**Important Notice:** Compensation (including bonuses, commissions, or other forms of incentive pay) is not considered earned, vested, or payable until it becomes due under the terms of applicable plans or agreements and is subject to Capgemini’s discretion, consistent with applicable laws. The Company reserves the right to amend or withdraw compensation programs at any time, within the limits of applicable legislation.**Disclaimers**Capgemini is an Equal Opportunity Employer encouraging inclusion in the workplace. Capgemini also participates in the Partnership Accreditation in Indigenous Relations (PAIR) program which supports meaningful engagement with Indigenous communities across Canada by promoting fairness, accessibility, inclusion and respect. We value the rich cultural heritage and contributions of Indigenous Peoples and actively work to create a welcoming and respectful environment. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodation does not pose an undue hardship. Capgemini is committed to providing reasonable accommodation during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.Please be aware that Capgemini may capture your image (video or screenshot) during the interview process and that image may be used for verification, including during the hiring and onboarding process.Click the following link for more information on your rights as an Applicant in the United States. http://www.capgemini.com/resources/equal-employment-opportunity-is-the-lawCapgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem.