Email Marketing Specialist

My Amazon Guy; United States; À distance; USD 65 000 - 90 000; Plein temps

Résumé du poste

My Amazon Guy is a digital marketing agency with 500+ employees, driving email and SMS strategy for 3–4 brands. The role focuses on lifecycle campaigns, retention, and revenue growth through Klaviyo and Postscript.

The candidate will own messaging, segmentation, and automation, and will run regular campaigns with QA, targeting improved conversions and measurable ROI.

Qualifications

• 1+ year hands-on experience with email/SMS platforms; Klaviyo and Postscript preferred.
• Proven ability to build and optimize lifecycle flows and campaigns that drive retention and revenue.
• Strong knowledge of segmentation, A/B testing, and personalization strategies.
• Copywriting and visual direction skills for high performing email/SMS creatives.
• Familiarity with popup and list-building tools (Justuno, OptiMonk, Privy).
• Analytical mindset with campaign reporting and optimization experience.

Responsabilités

• Manage email and SMS marketing performance and strategy across Klaviyo and Postscript for multiple brands.
• Define cadence, tone, segmentation, and performance targets for owned channels.
• Build and optimize automated flows, triggers, and segments for lifecycle and retention.
• Personalize messaging using customer insights to improve conversions.
• Plan and execute 6-12 plus campaigns per client with QA and scheduling.
• Run A/B tests on subject lines, content, and offers to improve metrics.

Connaissances

Email marketing

SMS marketing

Lifecycle campaigns

Retention strategies

A/B testing

Copywriting

Data analysis

Outils

Klaviyo

Postscript

Justuno

OptiMonk

Privy

Description du poste

About the role

My Amazon Guy is a digital marketing agency with over 500 employees working with multiple clients. This role owns the email and SMS marketing strategy and performance for 3 to 4 brands, focusing on lifecycle campaigns, retention, and revenue growth.

What you'll do

• Manage email and SMS marketing performance and strategy across Klaviyo and Postscript for multiple brands
• Define cadence, tone, segmentation, and performance targets for owned channels
• Build and optimize automated flows, triggers, and segments for lifecycle and retention
• Personalize messaging using customer insights to improve conversions
• Plan and execute 6-12 plus campaigns per client with QA and scheduling
• Run A/B tests on subject lines, content, and offers to improve metrics

What they're looking for

• 1+ year hands-on experience with email/SMS platforms, Klaviyo and Postscript preferred
• Proven ability to build and optimize lifecycle flows and campaigns that drive retention and revenue
• Strong knowledge of segmentation, A/B testing, and personalization strategies
• Copywriting and visual direction skills for high performing email/SMS creatives
• Familiarity with popup and list-building tools (e.g., Justuno, OptiMonk, Privy)
• Analytical mindset with campaign reporting and optimization experience

For applicants in Nigeria

• The listing does not specify timezone requirements; confirm before interviewing
• Remote from EST hours is implied by schedule; confirm alignment with EST or local equivalent
• Pay currency or range is not stated; confirm during interviews
• No explicit visa or work-authorization notes are provided; verify eligibility if needed