Email Marketing Specialist

Minnesota-Timberwolves-and-Lyn; Minneapolis (MN); On-site; USD 56,000 - 67,000; Full time

Benefits offered by this job

Medical benefits

401(k) plan

Paid holidays

Job summary

Minnesota Timberwolves and Lynx are seeking an Email Marketing Specialist to support all email marketing efforts for both teams. You will craft corporate and consumer campaigns, drive ticket sales, and build automated flows using Marketo and Braze.

The role requires 3+ years in marketing, a Bachelor’s degree, strong copywriting and HTML skills, and the ability to work nights, weekends and holidays during events. This position offers a collaborative team environment and comprehensive benefits.

Qualifications

• Minimum three years of marketing experience preferred.
• Strong copywriting and HTML skills.
• Bachelor’s degree or equivalent experience required.

Responsibilities

• Develop corporate and consumer email marketing campaigns.
• Develop and implement email marketing strategies to drive ticket sales.
• Develop automated email marketing and lead nurturing campaigns using Marketo and Braze.
• Assist in the development of email marketing language.
• Generate targeted lists from the CRM database when necessary.
• Ensure compliance with anti-spam legislation.
• Measure progress and results of all email marketing projects.

Skills

Copywriting

Communication

HTML

Microsoft Office

Education

Bachelor’s degree or equivalent experience

Tools

Marketo

Braze

HTML

Microsoft Office

Job description

Why Join the Pack?

We understand that to win championships, it starts with the people. That’s why we’re all teammates with a united focus on fostering a winning culture that empowers, values and recognizes each other. Because working together is how we do what’s right for the communities we live, work and play in. It’s how we innovate, learn and grow as individuals and as a group. And it’s how we elevate lives through the power of basketball.

Position Summary / Objective

The Email Marketing Specialist will support all e-mail marketing efforts of the Minnesota Timberwolves and Minnesota Lynx.

Essential Functions

Reasonable accommodations may be made to enable individuals to perform these essential functions:

• Develop corporate and consumer email marketing campaigns.
• Develop and implement creative email marketing strategies to drive ticket sales.
• Develop automated email marketing and lead nurturing campaigns using the Adobe Marketo and Braze platforms.
• Assist in the development of email marketing language.
• Generate highly targeted lists from the CRM database when necessary.
• Ensure compliance with anti-spam legislation.
• Measure progress and results of all email marketing projects.

The above essential functions are not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time.

Knowledge, Skills, Abilities & Other

• Strong written and verbal communication skills required. Copywriting experience preferred.
• Computer skills required: experience with Microsoft Office (Word, Excel, Power Point, Outlook) is required.
• Experience working with Marketo or similar email marketing platforms is required.
• Experience in developing dynamic content and email automation is preferred.
• Experience working with HTML is preferred.
• Able to work flexible hours including nights, weekends and holidays.
• Ability to work well on a team and independently.
• Ability to manage specific processes and tasks in the department under supervision.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time.

Experience

Minimum three (3) years of experience in Marketing is strongly preferred. Copywriting experience is preferred.

Education

Bachelor’s degree or equivalent experience required.

Supervisory Responsibility, if any

This position does not have supervisory responsibilities.

Salary

The base salary range for this exempt role is $56,000-$67,000. Final offers for this role will be made within the parameters of the salary range provided. Years of experience, skills, and other factors are considered when determining the salary offered. Total compensation & offer package will include the following:

Benefits

Regular full-time employees have access to medical, dental, and vision plans, health saving accounts with an employer contribution, flexible spending accounts, 401(k) plan, and life and accidental death & dismemberment (AD&D) insurance. Additional benefits may include employer-paid short/long-term disability plans, generous fitness and well-being benefits, work-related reimbursements, and fully paid family/caregiver leave. Regular full-time employees start with 11 Holidays, at least 20 paid PTO days, 2 Volunteer days, and 4 Personal Holidays in each calendar year.

Work Environment

This job operates in a professional office environment. In addition to working office hours staff may be required to work Timberwolves and Lynx home games as well as external events including but not limited to: charity and networking events. Work is both sedentary and active in nature, and the working environment is favorable. Work is generally performed within an office environment, with standard office equipment available.

Physical Demands

The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to communicate and exchange information with others both in person and over the telephone. The employee frequently is required to remain in a stationary position, as well as operate computers and other office equipment, such as a copy machine, printer and telephone. Staff may occasionally move boxes or other items weighing up to 20 pounds.

EEO Statement

The Minnesota Timberwolves and Lynx are an equal employment opportunity organization.

E-Verify Statement

We participate in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot prove this, we will give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) to resolve the issue before any action might be taken against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.