Email Campaign Architect

AmeriLife; Clearwater (FL); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

PTO

Medical insurance

Dental insurance

Vision insurance

Retirement plan

Disability insurance

Life insurance

Job summary

AmeriLife Florida is seeking an experienced Email Campaign Manager to lead planning, execution, and optimization of email initiatives across multiple channels and partner programs. You will own end-to-end campaigns, manage segmentation, content coordination, testing, deployment and reporting, and collaborate with designers and marketers to deliver measurable results.

The ideal candidate brings 3+ years in email marketing, familiarity with Salesforce Marketing Cloud preferred, and a strong focus

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Minimum 3+ years of hands-on email marketing experience.
• Experience managing email campaigns end-to-end.
• Experience with email marketing platforms and marketing automation.
• Salesforce Marketing Cloud experience preferred.
• Proficiency in Microsoft Office.

Responsibilities

• Develop and execute email marketing campaigns across channels to support objectives.
• Manage end-to-end email campaign process: planning, segmentation, QA, testing, deployment, reporting.
• Collaborate with stakeholders to translate goals into email strategies.
• Build automated journeys and lead nurture programs.
• Monitor performance and use analytics to optimize engagement.
• Coordinate with designers, vendors, and marketing teammates for assets.
• Maintain calendars, reports, and dashboards; update stakeholders.
• Ensure campaigns follow brand, best practices, and regulatory requirements.
• Support affiliate and partner marketing initiatives via email.
• Stay current on email marketing trends and deliverability.
• Ensure compliance with insurance, legal, health, privacy laws.

Skills

Email marketing

Marketing automation

Audience segmentation

Campaign analytics

Project management

Education

Bachelor's degree

Tools

Salesforce Marketing Cloud

Microsoft Office

Job description

AmeriLife Florida is seeking an experienced Email Campaign Manager to lead planning, execution, and optimization of email initiatives across multiple channels and partner programs. You will own end-to-end campaigns, manage segmentation, content coordination, testing, deployment and reporting, and collaborate with designers and marketers to deliver measurable results.

The ideal candidate brings 3+ years in email marketing, familiarity with Salesforce Marketing Cloud preferred, and a strong focus