Ecommerce Coordinator

Skinfix; New York (NY); On-site; USD 55,000 - 75,000; Full time

Job summary

Skinfix in New York, NY is seeking an E‑commerce Coordinator to support day‑to‑day operations of our digital business. You will collaborate with Marketing, Design, Sales, Operations, and Customer Experience to optimize the online shopping experience and drive revenue growth.

Key responsibilities include managing product setup, pricing, content, CRM campaigns (email & SMS), and launching campaigns across digital channels.

Qualifications

• Bachelor's degree in Marketing, Business, eCommerce, Communications, or related field.
• 1–2 years of experience in eCommerce or online retail, preferably beauty/cosmetics.
• Experience with eCommerce platforms such as Shopify, Salesforce Commerce Cloud, or Magento.
• Basic understanding of Google Analytics (GA4) and reporting tools.
• Proficiency in Microsoft Excel and Google Workspace.
• Strong organizational and time management skills with attention to detail.
• Excellent communication and cross-functional collaboration abilities.
• Analytical mindset with ability to interpret data and identify improvements.

Responsibilities

• Manage day-to-day operations of the brand's eCommerce website(s).
• Execute product setup, pricing, promotions, and content.
• Manage CRM program including calendaring, briefing, asset trafficking and email & SMS setup.
• Coordinate product launches, seasonal campaigns, and promotional activities across digital channels.
• Maintain product catalogs with images, descriptions, specs, and merchandising.
• Monitor website performance and user experience to identify optimization opportunities.
• Support merchandising by organizing collections, navigation, and search optimization.
• Track inventory and coordinate with Operations to minimize stockouts.
• Analyze website analytics, sales performance, and customer behavior for insights.
• Contribute to regular digital reporting on traffic, conversion, and channel performance.
• Coordinate with external agencies and platform partners for site enhancements.
• Conduct QA testing for updates, launches, and promotions.
• Stay informed on eCommerce and beauty/digital marketing trends to improve processes.

Skills

Cross-functional collaboration

Data analysis

Content management

Project management

Digital marketing

Customer experience

Education

Bachelor's degree in Marketing, Business, eCommerce, Communications, or related field

Tools

Shopify

Salesforce Commerce Cloud

Magento

GA4

Google Analytics

Excel / Google Sheets

Job description

The eCommerce Coordinator supports the day-to-day operations Skinfix’s digital business. This role collaborates with cross-functional teams including Marketing, Design, Sales, Operations, and Customer Experience to execute digital initiatives, optimize the online shopping experience, and support revenue growth.

• Manage day-to-day operations of the brand's eCommerce website(s), executing product set up, pricing, promotions, and content
• Manage day to day operations of the CRM program including calendaring, briefing, asset trafficking and email & SMS set up
• Help coordinate product launches, seasonal campaigns, and promotional activities across digital channels
• Maintain product catalogs, including images, descriptions, specifications, and merchandising
• Monitor website performance and user experience, identifying opportunities for optimization
• Support merchandising efforts by organizing collections, product assortments, navigation, and search optimization.
• Track inventory availability and coordinate with Operations to minimize out-of-stock issues.
• Assist in monitoring website analytics, sales performance, and customer behavior to generate actionable insights
• Contribute to a regular digital reporting cadence on traffic, conversion, sales performance, contribution by channel and promotional effectiveness.
• Coordinate with external agencies, platform partners, and internal stakeholders to support ongoing website enhancements.
• Perform quality assurance (QA) testing for website updates, new product launches, and promotional campaigns.
• Stay informed on eCommerce, beauty, and digital marketing trends to recommend best practices and process improvements.
• Support marketplace and retail partner eCommerce initiatives as needed (e.g., Amazon, TikTok Shop).

eCommerce Coordinator Qualifications:

• Bachelor's degree in Marketing, Business, eCommerce, Communications, or a related field
• 1-2 years of experience in eCommerce, digital marketing, merchandising, or online retail, preferably within the beauty, cosmetics, skincare, or consumer goods industry.
• Experience working with eCommerce platforms such as Shopify, Salesforce Commerce Cloud, Magento, or similar.
• Basic understanding of Google Analytics (GA4), reporting tools, and key eCommerce performance metrics.
• Proficiency in Microsoft Excel and Google Workspace.
• Strong organizational and time management skills with exceptional attention to detail and the ability to manage multiple projects simultaneously.
• Excellent communication and cross-functional collaboration skills.
• Analytical mindset with the ability to interpret data and identify opportunities for improvement.
• Passion for beauty, consumer trends, and delivering exceptional online customer experiences.