Ecommerce Analytics & Optimization Lead

WOW! Internet, Cable & Phone; Denver (CO); Hybrid; USD 95,000 - 116,000; Full time

Benefits offered by this job

Salary up to $105k/year

Medical, dental, and vision insurance

401(k) with company match

Generous paid time off and holidays

FSA/HSA options

Employee discounts on WOW! services

Job summary

WOW! Internet, Cable & Phone is seeking an Ecommerce Analytics & Optimization Manager in Denver to guide performance analytics, conversion optimization, and customer insights across digital channels.

You will own end-to-end funnel measurement, transforming data into actionable recommendations that drive conversion, revenue, and customer experience. You will partner with Digital Media, Creative, Product, UX, and EDW teams, build executive dashboards, and lead experimentation programs to support

Qualifications

• Bachelor's degree in Analytics, Marketing, Business, Economics, Statistics, Computer Science, or related field.
• 3+ years of experience in eCommerce Analytics, Digital Analytics, CRO, or related analytical disciplines.
• Deep experience with GA4, Adobe Analytics, Contentsquare, Quantum Metric, and similar analytics solutions.
• Session replay tools, heatmaps, and behavioral analytics platforms.

Responsibilities

• Own the measurement and reporting of digital sales performance, providing insights to improve business results.
• Design, develop, and maintain executive dashboards, scorecards, and self-service reports.
• Manage weekly, monthly, and quarterly performance reporting against budgets/forecasts.
• Analyze the end-to-end funnel to identify conversion opportunities and revenue drivers.
• Lead optimization initiatives with cross-functional teams (Product, UX, Marketing, Technology).
• Support structured experimentation (A/B, multivariate) and measure impact.

Skills

GA4

Adobe Analytics

Contentsquare

Quantum Metric

Session Replay Tools

Heatmaps

Behavioral analytics platforms

Education

Bachelor's degree in Analytics

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Economics

Bachelor's degree in Statistics

Bachelor's degree in Computer Science

Bachelor's degree in Related field

Tools

Power BI

Tableau

Looker

Job description

WOW! Internet, Cable & Phone is seeking an Ecommerce Analytics & Optimization Manager in Denver to guide performance analytics, conversion optimization, and customer insights across digital channels.

You will own end-to-end funnel measurement, transforming data into actionable recommendations that drive conversion, revenue, and customer experience. You will partner with Digital Media, Creative, Product, UX, and EDW teams, build executive dashboards, and lead experimentation programs to support