E-Commerce & Paid Media Specialist

Culbertson Resources Inc; South Houston (TX); Presencial; USD 60.000 - 85.000; Jornada completa

Descripción de la vacante

Culbertson Resources Inc in Houston, TX is seeking an E-Commerce & Paid Media Specialist to manage Shopify storefronts, optimize product listings, and support digital campaigns across Meta and Pinterest. You will own catalog accuracy, merchandising, and website content to enhance customer experience and drive online sales.

The ideal candidate combines hands-on e-commerce operations with analytics, email marketing using Klaviyo, and collaboration with leadership on content strategy and site

Formación

• 2+ years of hands-on Shopify experience managing a large product catalog.
• Experience with Meta and Pinterest advertising.
• Strong understanding of e-commerce merchandising, SEO and conversion optimization.
• Proficiency in Excel, Google Sheets, and data management.
• Excellent written communication and copyediting skills.
• Analytical mindset with strong attention to detail.
• Bachelor's degree in Marketing, Communications, Advertising, or related field, or equivalent experience.

Responsabilidades

• Manage and optimize a Shopify e-commerce platform, including product listings, merchandising, and website content.
• Maintain and organize a large product catalog, ensuring accuracy, consistency, and an exceptional customer experience.
• Support paid advertising campaigns across Meta (Facebook and Instagram) and Pinterest.
• Monitor website performance, customer behavior, and conversion opportunities.
• Execute and optimize email marketing campaigns using Klaviyo.
• Manage product data, pricing updates, promotions, and inventory information.
• Analyze digital marketing performance and provide actionable insights.
• Collaborate with leadership on content strategy, digital campaigns, and ongoing website improvements.

Conocimientos

Shopify

Meta Ads

Pinterest Ads

SEO

Excel

Google Sheets

Data Management

Analytics

Educación

Bachelor's degree in Marketing/Related field

Herramientas

Klaviyo

Descripción del empleo

Now Hiring: E-Commerce & Paid Media Specialist

Location: Houston, TX | Onsite | Full-Time

I'm partnering with an established, growing company in Houston that is looking for a talented E-Commerce & Paid Media Specialist to join its team.

This is an excellent opportunity for someone who enjoys the combination of e-commerce operations, digital marketing, analytics, and creative strategy. The ideal candidate is hands-on, detail-oriented, and comfortable managing a high-volume online product catalog while helping drive digital engagement and sales.

Key Responsibilities

• Manage and optimize a Shopify e-commerce platform, including product listings, merchandising, and website content.
• Maintain and organize a large product catalog, ensuring accuracy, consistency, and an exceptional customer experience.
• Support paid advertising campaigns across Meta (Facebook and Instagram) and Pinterest.
• Monitor website performance, customer behavior, and conversion opportunities.
• Execute and optimize email marketing campaigns using Klaviyo.
• Manage product data, pricing updates, promotions, and inventory information.
• Analyze digital marketing performance and provide actionable insights.
• Collaborate with leadership on content strategy, digital campaigns, and ongoing website improvements.

What We're Looking For

• 2+ years of hands-on Shopify experience, ideally managing a large product catalog.
• Experience with Meta and Pinterest advertising.
• Strong understanding of e-commerce merchandising, SEO, and conversion optimization.
• Proficiency in Excel, Google Sheets, and data management.
• Excellent written communication and copyediting skills.
• Analytical mindset with strong attention to detail.
• Bachelor's degree in Marketing, Communications, Advertising, or a related field, or equivalent experience.

Why Explore This Opportunity?

This position offers the opportunity to work across multiple aspects of e-commerce and digital marketing, contribute ideas, and play an important role in improving online performance.

This is a full-time, onsite position in Houston, TX.

If you have a strong Shopify background and enjoy the intersection of technology, marketing, and analytics, I'd love to connect!