E-Commerce Content Strategist

Lutron Electronics Co., Inc; Pennsylvania, United States, Northern America, Americas; Hybrid; USD 60,000 - 90,000; Full time

Job summary

Lutron Electronics is seeking an E-commerce Specialist to support our retail ecommerce platforms from our Global Headquarters in Coopersburg, PA. You will ensure product content is complete, accurate, up-to-date, compliant and effective across stakeholder websites.

You will collaborate with Marketing, Channel, Sales and Product Information Management teams to identify content gaps, support product launches, improve digital merchandising, and use data to prioritize actions that strengthen online

Qualifications

• Bachelor's Degree in Marketing or Business.
• Minimum 3.00 GPA.
• 2+ years of professional work experience; marketing or Amazon preferred.
• Authorized to work in the U.S. with no visa sponsorship.

Responsibilities

• Own the accuracy, completeness, and performance of product content across retail partner websites and digital platforms.
• Serve as the subject matter expert on retail partner content requirements, systems, workflows, and syndication processes.
• Partner cross-functionally with Product, Marketing, Sales, and Product Information Management teams to develop, deliver, and optimize digital content that supports customer and business objectives.
• Lead content readiness for new product launches, ensuring assets are complete, compliant, and published on time.
• Collaborate with the retail .com Sales lead to align content priorities with account needs, jobs to be done, sales opportunities, and partner-specific requirements
• Monitor content quality and performance, proactively identifying gaps, inaccuracies, and opportunities to improve online customer experience.
• Use customer, partner, and business insights—including content scorecards, search, traffic, conversion, reviews, sales, and competitive analysis—to prioritize improvements and measure impact.
• Drive initiatives that improve product discoverability, customer understanding, and purchase confidence through best-in-class digital content.
• Communicate content priorities, project status, risks, and performance to stakeholders, ensuring alignment with business and account objectives.

Skills

Content management

Digital merchandising

Cross-functional collaboration

Education

Bachelor’s Degree in Marketing or Business

Minimum 3.00 GPA

2+ years professional experience; marketing or Amazon preferred

Authorized to work in the U.S. (no visa sponsorship)

Job description

Lutron Electronics is seeking an E-commerce Specialist to support our retail ecommerce platforms from our Global Headquarters in Coopersburg, PA. You will ensure product content is complete, accurate, up-to-date, compliant and effective across stakeholder websites.

You will collaborate with Marketing, Channel, Sales and Product Information Management teams to identify content gaps, support product launches, improve digital merchandising, and use data to prioritize actions that strengthen online