E-Commerce Ad Specialist

iBuy; New Jersey; On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Vision insurance

Life Insurance and AD&D

Paid time off

Job summary

iBuy seeks an experienced E-Commerce Ad Specialist to develop and manage robust PPC campaigns on Amazon and other marketplaces, aligning with business goals. You will be highly detail-oriented, launching unique advertising campaigns and collaborating with the ecommerce team to drive visibility.

As part of a growing team, you will analyze performance data, optimize campaigns, and manage budgets to ensure successful product launches and promotions.

Qualifications

• 3–5 years planning and implementing PPC marketing campaigns.
• Experience with Advertising on Amazon is a MUST.
• Experience managing 1,000+ products with a $2–$5 million budget is a MUST.

Responsibilities

• Create and execute PPC campaigns and other paid marketing that align with our business goals.
• Conduct thorough data analysis on marketing campaigns to measure the success rate and present findings.
• Oversee A to Z Amazon advertising campaigns by performing ongoing research on keyword discovery, expansion, and optimization.
• Work in conjunction with e-commerce team to keep newly launched products and promotions aligned.
• Monitor advertising KPI’s such as ACOS, CPC, impressions, ROAS, and ad sales.
• Develop strategic digital marketing plans to grow new and existing ecommerce product sales.

Skills

Attention to detail

Creative self-starter

Excel

Tools

Amazon Advertising

Google Ads

Facebook Ads

Job description

Our company culture is conducive to success with open communication and collaboration provided through an open office design. We seek to allow our people to grow by providing autonomy in their work and guidance when it is sought out.

We value our people and their efforts, which is why we have free snack offerings in our kitchen, weekly raffles, quarterly events, and holiday parties.

What You’ll Do

In assisting with our robust growth, the E-Commerce Ad Specialist will be responsible for developing a robust PPC campaign, researching trending products and keywords, and tracking expenses to stay within budget. You will work heavily in Amazon and have a strong background in advertising campaigns across e-commerce marketplaces and social media sites. You will be a very detail-oriented professional who prides themselves on their ability to launch unique advertising campaigns. You will work hand in hand with our e-commerce team and report to our Listing Manager. In driving our company’s visibility and our unique offerings you will assist in maintaining our steady success.

Job Responsibilities

• Create and execute PPC campaigns and other paid marketing that align with our business goals.
• Conduct thorough data analysis on marketing campaigns to measure the success rate and present findings.
• Oversee A to Z Amazon advertising campaigns by performing ongoing research on keyword discovery, expansion, and optimization.
• Work in conjunction with e-commerce team to keep newly launched products and promotions aligned.
• Monitor advertising KPI’s such as ACOS, CPC, impressions, ROAS, and ad sales.
• Explore new features and trends within our respective marketplaces as it pertains to PPC development, and strategies.
• Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.
• Develop strategic digital marketing plans to grow new and existing ecommerce product sales.
• Stay up to date with trends and tools that drive campaign performance.

Job Requirements

• 3-5 years planning and implementing PPC marketing campaigns is a MUST.
• Experience with Advertising on Amazon is a MUST.
• Experience managing 1,000+ products with a $2-$5 million budget is a MUST.
• Experience on platforms such as Google Ads and Facebook Ads is a plus.
• Attention to detail in analyzing data regarding its use to drive strategy and performance.
• Expertise in Excel.
• Creative self-starter who can work independently.
• Health insurance
• Vision insurance
• Life Insurance and AD&D
• Paid time off

Schedule:

• Monday to Friday (9:00am – 5:00pm)

Work Location:

On-site

iBuy is an equal opportunity employer and considers quality applicants for employment without regards to race, color, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor under federal, state, or local law.