DTC Analytics Manager — AI-Driven Insights & Growth

Harrys; New York (NY); On-site; USD 132,000 - 150,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401k match

Equity in Mammoth Brands

Flexible time off

L&D stipend

Sabbatical program

Parental leave: 20 weeks

Job summary

Mammoth Brands is seeking an Analytics Manager for DTC within its Centralized Insights & Analytics team. You will design and report on DTC KPIs across the user journey, turning analysis into a compelling point of view for stakeholders.

You’ll synthesize data to deliver brand-level insights, build Omni dashboards, and drive improvements across ecommerce performance. A strong business sense and storytelling ability are essential.

Qualifications

• 5+ years in data analytics or a similarly analytical field, driving decision-making in a fast-moving environment.
• Fluent in SQL (Python or R a plus) and able to query, manipulate, and analyze data end-to-end.
• BI tool fluency – building and maintaining dashboards and models in Omni; Looker/Tableau/Power BI experience is valuable.
• AI-forward approach – using AI tools to accelerate analysis and empower others.

Responsibilities

• Synthesize data regularly to provide DTC insights and actionable recommendations.
• Build, maintain, and own dashboards to enable quick interpretation and action.
• Plan, design, and implement KPI-focused reports; enhance A/B testing reporting.
• Work with DTC teams to understand data problems and automate reporting solutions.
• Be a trusted voice, sharing well-reasoned viewpoints with stakeholders at all levels.
• Help define ecommerce performance metrics and establish dashboarding capabilities.

Skills

SQL

Python

Data storytelling

BI dashboards

AI-forward

Communication

Tools

Omni

Looker

Tableau

Power BI

Job description

Mammoth Brands is seeking an Analytics Manager for DTC within its Centralized Insights & Analytics team. You will design and report on DTC KPIs across the user journey, turning analysis into a compelling point of view for stakeholders.

You’ll synthesize data to deliver brand-level insights, build Omni dashboards, and drive improvements across ecommerce performance. A strong business sense and storytelling ability are essential.