Donor Engagement & Campaigns Specialist

LifeStream; San Bernardino (CA); On-site; USD 29,000 - 48,000; Full time

Job summary

LifeStream seeks a Marketing Communications Specialist to drive content across print, digital, social media, email, and events. You will craft campaigns that educate and mobilize donors while aligning with LifeStream’s mission.

The role requires strong writing, content development, and project management, with collaboration across departments to promote blood drives and donor initiatives.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Business Administration, or related field preferred; equivalent combination considered.
• Minimum two years’ experience in marketing, communications and/or related field; blood banking experience a plus.

Responsibilities

• Develop and distribute engaging content across print, digital, social media, website, email, SMS, and other channels to support donor recruitment, retention, awareness, and education efforts.
• Plan and execute marketing campaigns; collaborate with internal teams and external stakeholders to maximize effectiveness.
• Manage donor rewards, recognition, and promotional programs, including inventory oversight, vendor coordination, fulfillment, and reporting.
• Monitor, measure, and analyze campaign performance using KPIs and donor engagement metrics; identify opportunities to improve outcomes.
• Assist in planning and executing community events, donor appreciation events, and promotional activities.

Skills

Writing skills

Adobe Creative Suite

CMS platforms

Email marketing

Marketing automation

MS Office proficiency

Organization & analytics

Project management

Customer service

Interpersonal skills

Education

Bachelor’s Degree in Marketing/Communications/PR/Journalism/Business

Tools

Adobe Creative Suite

Canva

Content Management Systems

Email marketing platforms

Marketing automation tools

Job description

LifeStream seeks a Marketing Communications Specialist to drive content across print, digital, social media, email, and events. You will craft campaigns that educate and mobilize donors while aligning with LifeStream’s mission.

The role requires strong writing, content development, and project management, with collaboration across departments to promote blood drives and donor initiatives.