Distributor Partner Manager

Red Bull

Milwaukee (WI)

On-site

USD 92,000 - 138,000

Full time

14 days+

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Job summary

Red Bull North America seeks a Distributor Partner Manager to drive year-round business planning, in-market execution, and distributor selling model adoption across the DP network. You will lead KPI attainment, activate marketing assets, and coordinate with Key Account Managers to maximize brand presence in stores.

This role demands strong data analytics, stakeholder influence, and a track record in CPG distribution.

Qualifications

  • 5+ years in Consumer Packaged Goods (CPG) industry.
  • Experience with Direct Store Delivery (DSD) distribution preferred.
  • Ability to teach, develop and coach others to sell effectively.
  • Ability to influence DP decision makers and stakeholders.
  • Strong analytical capability with data-driven insights.
  • Excellent verbal and written communication, presentation skills.
  • Proficient in Excel and PowerPoint.

Responsibilities

  • Lead year-round business planning with distributor partners to align RBNA priorities.
  • Drive in-market execution, manage POS assets, and ensure KPI attainment.
  • Sell and influence through the distributor network and DP selling model.
  • Prioritize and execute KA programs, secure resources to support opportunities.
  • Activate marketing assets and ensure RBNA brand standards in-store.

Skills

CPG experience
Direct Store Delivery (DSD)
Teaching & coaching
Influence DP decisions
Fast-paced environment
Data-driven insights
Excellent communication
Excel & PowerPoint
Valid driver’s license
Bachelor’s degree or equivalent
Fluent in English (advantage)
Physical lifting 25+ pounds

Education

Bachelor’s degree or equivalent work experience

Job description

The Distributor Partner Manager (DPM) is an indispensable value-added partner ensuring full alignment and focus to drive execution across Red Bull North America’s (RBNA) Distribution Network (DPs). The DPM brings value through year-round business planning, driving in market execution, ensuring implementation of Key Accounts Programs, upleveling execution in the Independent Channel while bringing RBNA’s marketing mix to life within the distributor network.

All the responsibilities we'll trust you with:
YEAR-ROUND BUSINESS PLANNING

Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) in to ensure alignment with RBNA BP priorities Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources Conduct 30/60/90 monthly and quarterly planning reviews to deliver against quantitative targets & KPIs Actively & regularly participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities

MARKET EXECUTION

Full accountability for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, perfect stores, volume achievement etc.)

SELLING & INFLUENCE

Analyze market & distributor performance data to generate insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market Develop DP network through implementation of RBNA’s distributor selling model (power platform, PIITCHER, Skill Pills, etc.) Manage all Point of Sale (POS) orders to ensure timely delivery of assets in store Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs Utilize tactical budget around initiatives and incentives that maximize ROI Manage Independent trade program (VIP) Identify gaps in service across delivery, selling and merchandising for RBNAs 3rd Party DSD network

KEY ACCOUNT EXECUTION

Successfully prioritize & implement regional & national Key Account (KA) programs by securing additional resources (trade funds, POS etc.) as needed to support local market opportunities Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts Communicate regularly with Key Account Managers to ensure execution of KA priorities at regional and national chain levels

ACTIVATE MARKETING RESOURCES (Sales & Marketing Alignment)

Bring RBNA’s marketing mix to life by engaging the DP sales force and leveraging all available assets (i.e. local & regional events) Execute rollout of RBNA brand initiatives and tentpoles Bringing brand & key account solutions to solve issues at the market level Ensure the DP fully understands and is executing against Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)

Your areas of knowledge and expertise that matter most for this role:
  • 5+ years demonstrated track record of success working within Consumer Packaged Goods industry
  • Experience within a Direct Store Delivery distribution environment strongly preferred
  • Teach, develop, and coach others to sell effectively in the Off Premise channel
  • Ability to influence DP decision makers and key stakeholders
  • Works in a fast-paced complex environment with multiple stakeholders
  • Analyzes & leverages data to drive insights to action
  • Excellent communication and presentation skills
  • Proficient in Microsoft Excel and PowerPoint
  • Valid Driver’s License
  • Bachelor’s degree or equivalent work experience
  • Must be fluent in English, additional language skills an advantage
  • Employees may be required to lift and/or move items weighing 25 pounds or more, as needed

This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $92,000 - 138,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:

Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location).

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.

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