Distributor Partner Manager

Red Bull North America; Boston (MA); On-site; USD 92,000 - 138,000; Full time

Benefits offered by this job

Medical, Dental & Vision

401k Match

Family Leave

PTO & Holidays

Pet, Legal & Life Insurance

Tuition Reimbursement

Job summary

Red Bull North America seeks an experienced Distributor Partner Manager to align RBNA priorities with distributor partners across the U.S. You will drive annual planning, manage volume, and lead in-store execution and KPIs. The role demands strong data-driven insights, DSP collaboration, and effective leadership across multiple stakeholders.

You will influence distributor decisions, manage POS assets, and ensure adherence to brand standards while leveraging RBNA resources for market success.

Qualifications

• 5+ years in Consumer Packaged Goods, beverage preferred.
• Experience in Direct Store Delivery distribution.
• Ability to teach, develop and coach others to sell in Off Premise.
• Influence distributor decision makers and key stakeholders.
• Works in a fast-paced, complex environment with multiple stakeholders.
• Analyzes and leverages data to drive insights to action.
• Excellent communication and presentation skills.
• Proficient in Excel and PowerPoint.
• Valid Driver's License required.
• Bachelor's Degree preferred and fluent English.

Responsibilities

• Lead annual business planning with distributor partners and RBNA priorities.
• Manage volume plans and allocate trade funds and POS resources.
• Oversee DP market execution and KPI delivery.
• Prioritize regional and national key account programs and assets.
• Activate marketing resources and ensure in-store brand standards.

Skills

Fluent English

Data analysis

Communication

Influence

Coaching/Teaching

Education

Bachelor's degree preferred

Tools

Microsoft Excel

PowerPoint

Job description

Company Description

The Distributor Partner Manager (DPM) is an indispensable value-added partner ensuring full alignment and focus to drive execution across Red Bull North America's (RBNA) Distribution Network (DPs). The DPM brings value through year-round business planning, driving in market execution, ensuring implementation of regional & national Key Accounts Programs while bringing RBNA's marketing mix to life within the distributor network. This position is field based, embedded within the distributor community to fulfill the RBNA mission to be the best distribution network in North America.

Job Description

YEAR ROUND BUSINESS PLANNING

• Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) in to ensure alignment with RBNA BP priorities
• Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources
• Conduct 30/60/90 monthly and quarterly planning reviews to deliver against quantitative targets & KPIs
• Actively & regularly participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities

MARKET EXECUTION

• Full accountability for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, volume achievement etc.)

SELLING & INFLUENCE

• Analyze market & distributor performance data to generate insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market
• Develop DP network through implementation of RBNA's distributor selling model (power platform, PIITCHER, Skill Pills, etc.)
• Manage all Point of Sale (POS) orders to ensure timely delivery of assets in store
• Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs
• Utilize tactical budget around initiatives and incentives that maximize ROI
• Manage Independent trade program (VIP) & work with local distributor managed Key Accounts (Tier II)

KEY ACCOUNT EXECUTION

• Successfully prioritize and implement regional & national Key Account (KA) programs by securing additional resources (trade funds, POS etc.) as needed to support local market opportunities
• Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts
• Communicate regularly with Key Account Managers to ensure execution of KA priorities at regional and national chain levels

ACTIVATE MARKETING RESOURCES (SALES & MARKETING ALIGNMENT)

• Bring RBNA's marketing mix to life by engaging the DP sales force and leveraging all available assets (i.e. local & regional events)
• Execute rollout of RBNA brand initiatives and tentpoles
• Bringing brand & key account solutions to solve issues at the market level
• Ensure the DP fully understands and is executing against Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)

Qualifications

• 5+ years demonstrated track record of success working within Consumer Packaged Goods industry (beverage strongly preferred)
• Experience within a Direct Store Delivery distribution environment strongly preferred
• Teach, develop, and coach others to sell effectively in the Off Premise channel
• Ability to influence distributor decision makers and key stakeholders
• Works in a fast-paced complex environment with multiple stakeholders
• Analyzes & leverages data to drive insights to action
• Excellent communication and presentation skills
• Proficient in Microsoft Excel and PowerPoint
• Valid Driver's License
• Bachelor's Degree preferred
• Must be fluent in English, additional language skills an advantage

Additional Information

This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $92,000 - 138,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:

• Comprehensive Medical, Dental and Vision Plans
• 401k Match
• Family Leave
• PTO & Paid Holiday Schedule
• Pet, Legal, and Life Insurance
• Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.