Discovery & Search Strategy Lead

REI; Seattle (WA); On-site; USD 125,000 - 213,000; Full time

Job summary

REI is seeking a Senior Manager, Search and Discovery to own the business strategy for discovery experiences across REI.com, Mobile Web, and App. You will partner with Product Management, UX, Marketing, Analytics, and external vendors to improve customer findability and commercial performance.

You will lead governance, roadmaps, and testing strategies for digital merchandising, search, and navigation, driving measurable improvements in conversion and revenue while coaching a growing team.

Qualifications

• 10+ years in Digital Commerce or related roles.
• Experience driving discovery, search, navigation, and browse optimization.
• Ability translate customer needs into prioritized initiatives.

Responsibilities

• Lead the discovery and conversion strategy across search, navigation, and browse.
• Set annual and quarterly plans to improve search demand and product discoverability.
• Collaborate with Product Management, UX, Analytics, and Merchandising to drive outcomes.
• Define governance for digital merchandising, navigation operations, and optimization roadmaps.
• Coach and develop direct reports and build team capability across discovery streams.

Skills

Digital commerce

Leadership

Analytics & data driven

Search & discovery

Product management partnership

Cross-functional leadership

Change management

Tools

Constructor

Bloomreach

Algolia

Coveo

Adobe Commerce

Salesforce Commerce Cloud

Job description

REI is seeking a Senior Manager, Search and Discovery to own the business strategy for discovery experiences across REI.com, Mobile Web, and App. You will partner with Product Management, UX, Marketing, Analytics, and external vendors to improve customer findability and commercial performance.

You will lead governance, roadmaps, and testing strategies for digital merchandising, search, and navigation, driving measurable improvements in conversion and revenue while coaching a growing team.