Director, US Early Market Development & Launch Strategy

Vertex Pharmaceuticals; Luna Pier (MI); Hybrid; USD 196,000 - 294,000; Full time

Benefits offered by this job

Medical benefits

Dental & vision

Paid time off

Student loan repayment

Commuting subsidy

Donations matching

401(k)

Job summary

Vertex Pharmaceuticals seeks a Director, US New Product Planning, Early Market Development to shape early market strategy for impending US launches. You will partner with senior leaders to engage HCPs, advocacy groups, and patient communities while building market readiness for a new US business unit.

The role emphasizes external insights, cross-functional collaboration, and a proactive approach to shaping launch strategy in complex specialty markets.

Qualifications

• Experience in biotech or pharmaceutical commercial, new product planning, market development, or related roles.
• Experience supporting pipeline, pre-launch, or early commercial strategy.
• Demonstrated interest or experience in early market development and external stakeholder engagement.
• Experience working cross-functionally in a matrixed environment.
• Strong understanding of how external insights inform strategy, planning, and launch preparation.
• Experience in neurology, rare disease, or other complex specialty markets.
• Strong written and verbal communication skills with synthesis capability.

Responsibilities

• Partner with senior leaders to support US planning for early pipeline assets.
• Develop and execute early market shaping strategies ahead of launch.
• Identify, prioritize, and map external stakeholders across HCPs, treatment centers, and patient communities.
• Synthesize external insights to inform disease area opportunities and market readiness.
• Define hypotheses on market needs, stakeholder education, and advocacy landscape dynamics.
• Translate external insights into implications for US asset strategy and launch planning.
• Support planning materials, strategic recommendations, and leadership updates.
• Collaborate with medical, advocacy, market access, analytics, and global teams.

Skills

External stakeholder engagement

Market development

Cross-functional collaboration

Strategy development

Launch planning

Neurology/rare disease understanding

Job description

Vertex Pharmaceuticals seeks a Director, US New Product Planning, Early Market Development to shape early market strategy for impending US launches. You will partner with senior leaders to engage HCPs, advocacy groups, and patient communities while building market readiness for a new US business unit.

The role emphasizes external insights, cross-functional collaboration, and a proactive approach to shaping launch strategy in complex specialty markets.