Director, Traditional Media Strategy & Growth

Publicis Groupe; El Segundo (CA); Hybrid; USD 129,000 - 198,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Paid time off

Parental and family care leave

Job summary

Spark Foundry, part of Publicis Groupe, is seeking a Director of Strategy to lead the traditional media strategy and planning for select clients in California. You will manage the strategy team, maintain client relationships, and actively contribute to the deployment of strategic plans while ensuring fiscal accountability and revenue upside for the agency.

You will collaborate with internal teams and agency partners to deliver integrated marketing solutions, demonstrating strong leadership,

Qualifications

• 8+ years of Traditional Media Planning, Buying, and Management experience.
• Demonstrated business acumen with track record in media services.
• Strategic thinker with ability to analyze and solve problems.

Responsibilities

• Lead the traditional media strategy and planning process for assigned clients.
• Manage and develop the internal strategy team while delivering hands-on strategic work.
• Ensure budget management and identify upside revenue potential for the agency.
• Partner across teams to deliver integrated marketing communication initiatives.

Skills

Traditional media planning

Media buying

Leadership and team management

Client management

P&L management

Job description

Spark Foundry, part of Publicis Groupe, is seeking a Director of Strategy to lead the traditional media strategy and planning for select clients in California. You will manage the strategy team, maintain client relationships, and actively contribute to the deployment of strategic plans while ensuring fiscal accountability and revenue upside for the agency.

You will collaborate with internal teams and agency partners to deliver integrated marketing solutions, demonstrating strong leadership,