Director, Shelf-Stable Portfolio Marketing

Bonduelle Americas; Philadelphia (Philadelphia County); On-site; USD 150,000 - 190,000; Full time

Job summary

Bonduelle Americas is seeking a Director of Portfolio Marketing – Shelf Stable to build a ground-up product portfolio extending the Bonduelle brand beyond fresh products. Reporting to the Chief Marketing Officer, this role functions as the general manager of a new business line, leading a team and leveraging co-manufacturing partners to bring shelf-stable products to market.

The Director will shape strategy, oversee the business case, and coordinate with Product Development, Sales, and Supply

Qualifications

• 8–12+ years in CPG with brand or general management responsibilities.
• Experience building a new product portfolio or business line from the ground up.
• Direct experience sourcing and managing co-manufacturing partners.
• Experience working with global innovation pipelines or international scope is a strong plus.
• Strong commercial acumen with partnership with Sales, Customer Sales Planning, and Shopper Marketing.
• Track record opening new sales channels (club, mass, national distribution, export) for a branded portfolio.

Responsibilities

• Define shelf-stable portfolio strategy and own the business plan and performance.
• Identify and prioritize sales channels and customers beyond the fresh business.
• Build multi-year roadmap and annual plan with volume, revenue, and margin targets.
• Identify and manage co-manufacturing partners and negotiate commercial terms.
• Coordinate packaging, artwork, regulatory/label requirements for timelines.
• Collaborate with Brand Management and Digital Activation to activate new channels.

Skills

CPG experience

P&L ownership

Co-manufacturing

New product portfolio

Cross-functional leadership

Sales channel development

Entrepreneurial mindset

Commercial acumen

Open new sales channels

Education

Bachelor's degree

MBA

Job description

Bonduelle Americas is seeking a Director of Portfolio Marketing – Shelf Stable to build a ground-up product portfolio extending the Bonduelle brand beyond fresh products. Reporting to the Chief Marketing Officer, this role functions as the general manager of a new business line, leading a team and leveraging co-manufacturing partners to bring shelf-stable products to market.

The Director will shape strategy, oversee the business case, and coordinate with Product Development, Sales, and Supply