Director, Publisher Development

Publift; United States; On-site; USD 100,000 - 130,000; Full time

Benefits offered by this job

Direct impact on company growth

Work across US, Europe, and APAC markets

Clear pathway to sales leadership

Job summary

A leading AdTech company is seeking a results-driven Director of Publisher Development to lead their expansion into the US Mid-Market segment. This role involves owning the full sales cycle and building a robust book of business across the US market. Candidates should have over 5 years of AdTech sales experience, particularly with digital publishers, and a proven track record in exceeding revenue targets. Join a company focused on innovative solutions for independent publishers with opportunities for growth in leadership.

Qualifications

• 5+ years of AdTech sales experience focused on publishers.
• Experience selling to Mid-Market digital publishers is essential.
• Proven track record of exceeding revenue targets.

Responsibilities

• Identify and close publishers ready to scale their monetisation strategy.
• Run deep discovery conversations to address monetisation challenges.
• Use intelligence tools to manage deal flow and forecast accurately.

Skills

AdTech sales experience

Understanding of programmatic advertising

Consultative selling

Pipeline management

Proficiency in CRM platforms

Tools

Salesforce

SalesLoft

SimilarWeb

ZoomInfo

Job description

Publift is a global AdTech company helping digital publishers maximise their advertising revenue through advanced programmatic solutions, data insights, and hands‑on strategic support. We partner with independent publishers and enterprise media owners across North America, South America, Europe, and APAC to unlock sustainable, scalable growth.

We combine deep programmatic expertise with proprietary technology and a high‑touch service model to drive long‑term publisher success. We are a Google Premier Partner, which puts us in the top 3% globally.

The Opportunity

We are seeking a results‑driven Director of Publisher Development to lead our expansion into the US Mid‑Market segment.

This role focuses on independent media companies and digital publishers with established teams. You will own the full sales cycle and build a strong book of business across the US market.

This is a true hunter role requiring pipeline creation, consultative selling, and programmatic credibility with sophisticated publishers.

What You’ll Do

Acquire High-Quality Mid-Market Publishers

Identify and close publishers ready to scale their monetisation strategy. Position Publift as the strategic revenue partner for their next growth phase.

Prospect, qualify, negotiate, and close new business. Consistently meet or exceed new revenue targets.

Consultative Solution Selling

Run deep discovery conversations to understand monetisation challenges, yield strategy gaps, and operational constraints. Translate Publift’s ad management, header bidding, analytics, and revenue optimisation services into clear financial outcomes.

Strategic Market Presence

Represent Publift at industry events, publisher roundtables, and programmatic forums across the US.

Pipeline & Forecast Discipline

Use Salesforce, SalesLoft, and other intelligence tools to manage deal flow, forecast accurately, and maintain pipeline hygiene.

Cross-Functional Alignment

Partner with Onboarding, Yield, and Customer Success teams to ensure seamless go‑live execution and long‑term revenue growth for new partners.

What You Bring

• 5+ years of AdTech sales experience focused on publishers
• Strong understanding of programmatic advertising, header bidding, SSPs, DSPs, and publisher monetisation
• Experience selling to Mid‑Market digital publishers
• Proven track record of exceeding revenue targets
• Hunter mentality with disciplined prospecting habits
• Proficiency in SalesLoft, SimilarWeb, ZoomInfo, programmatic research, and CRM platforms

Why Join Publift

Ownership & Impact

You will directly shape Publift’s US growth trajectory.

Global Scale

Work across US, Europe, and APAC markets.

Innovation

Be part of a company building technology and services designed for modern independent publishers as well as having access to selling our Enterprise solution.

Growth Opportunity

This role has a clear pathway toward sales leadership as the US team expands.