Director, Product Marketing

Recorded Future, Inc.; Washington (District of Columbia); On-site; USD 210,000 - 260,000; Full time

Benefits offered by this job

Equity

Medical insurance

Dental insurance

Vision insurance

401(k)

Job summary

Recorded Future is seeking a Director of Product Marketing to own positioning and go-to-market for our AI-driven threat intelligence platform, and to build and lead a high-performing product marketing team.

You'll translate deep product understanding into compelling messaging for customers, partners, and internal stakeholders, while shaping strategy across product, sales, and marketing to accelerate growth and adoption.

Qualifications

• 10+ years in product marketing, ideally in tech or cybersecurity.
• Experience leading and developing a marketing team.
• Hands-on experience with enterprise-class products; cybersecurity knowledge required.
• Strong relationship skills and customer-first mindset; translate needs into compelling marketing.
• Understanding of AI and its impact on security workflows without hype.

Responsibilities

• Build, coach, and grow a team of product and technical marketers.
• Set the strategy for product marketing across the business and prioritize work.
• Own end-to-end GTM plans for product launches and major releases.
• Collaborate with sales and partner teams to drive adoption and pipeline.
• Conduct market and competitive analysis to stay ahead of industry trends.
• Lead content and collateral development (blogs, case studies, videos, customer stories).
• Engage with customers to gather feedback for marketing strategy and product roadmap.
• Shape Recorded Future's voice through thought leadership and events.
• Provide sales enablement and training on product value and problems solved.

Skills

Team leadership

Cybersecurity knowledge

Customer-focused messaging

APIs and integrations

AI in security

GTM strategy

SaaS product marketing

Cross-functional collaboration

Communication

Strategic thinking

Job description

With 1,000+ intelligence professionals serving over 1,900 clients worldwide, Recorded Future is the world's most advanced, and largest, intelligence company!

Recorded Future is looking for a Director of Product Marketing to own how we position and take our AI-driven threat intelligence product to market, and to build and lead the team that makes it happen. You'll be the person who makes the value obvious to customers, partners, and our own teams, turning deep product understanding into messaging, campaigns, and enablement that move the business. You'll also grow and coach a group of product marketers, setting the bar for the work and helping them do the best work of their careers. If you like living at the intersection of product, sales, and the customer, and you want to lead a team while you're at it, this is that seat.

What You'll Do

Lead the team

• Build, coach, and grow a team of product and technical marketers, setting clear priorities and raising the quality of everything the group ships.
• Set the strategy for how product marketing shows up across the business, and make the calls on where the team spends its time.

Product positioning and messaging

• Build a clear, compelling value proposition for Recorded Future and translate it into messaging that lands with each audience you're speaking to.
• Keep that messaging consistent and sharp everywhere it shows up, from customer conversations to partner decks to internal briefings.

Go-to-market strategy

• Own end-to-end GTM plans for product launches and major releases, including segmentation, targeting, and the campaigns that bring them to life.
• Work hand in hand with sales and partner teams to drive adoption and pipeline, and give them the tools they need to win.

Market and competitive analysis

• Run market and competitive research to spot trends, understand what customers actually need, and find where we can pull ahead.
• Stay close to where the industry and the technology are heading so the product keeps its edge.

Product content and collateral

• Lead the content that proves the product's value, from blogs and case studies to video and customer stories.

Customer insight

• Spend real time with customers to understand their problems, gather feedback, and feed it back into both marketing strategy and the product roadmap.

Thought leadership

• Build Recorded Future's voice on the product through speaking engagements, webinars, events, and strategic partnerships.

Sales enablement

• Give the sales org what it needs to sell, from a content plan to training on the problems the product solves, and make sure teams know exactly when and how to use it.

The base salary range for this full-time position is $210,000 - $260,000. Our salary ranges are determined by role, level, and location. The salary displayed reflects the range for new hire salaries for the position across all US locations. Within the range, individual pay is determined by state, work location and additional factors, including job-related skills, experience, and relevant education or training. This position may be eligible for incentive compensation, equity, and medical, dental, vision, life insurance and 401K. Your recruiter can share more about the specific details of the compensation and benefit package during the hiring process.

What You'll Bring

• 10+ years in product marketing, ideally in tech or cybersecurity, including time spent leading and developing a team.
• Hands-on experience with enterprise-class products and a real grasp of emerging technology. Cybersecurity knowledge is a must.
• Strong relationship skills and a customer-first instinct, with the ability to turn what customers need into marketing that actually works.
• Solid understanding of how technical products work in the real world, including APIs, workflows, and integrations.
• A real feel for how AI and agentic capabilities are reshaping security workflows, and the instinct to market them without the hype.
• A track record of building and running GTM strategies for SaaS products.
• Standout communication and leadership skills, comfortable influencing cross-functional teams and presenting on stage at conferences and events.
• An analytical mind that leans on data to make decisions.
• A strategic thinker who can zoom out to the big picture and find the growth.

Why should you join Recorded Future?

Recorded Future employees (or "Futurists"), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.6-star user rating on G2 and more than 50% of Fortune 100 companies as customers.

Want more info?

• Blog & Podcast: Learn everything you want to know (and maybe some things you'd rather not know) about the world of cyber threat intelligence
• Linkedin, Instagram & Twitter: What's happening at Recorded Future
• The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field
• Timeline: History of Recorded Future
• Recognition: Check out our awards and announcements

We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles. By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day. If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at [e-mail]

Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race, religion, color, national origin, gender including pregnancy, sexual orientation, gender identity, age, marital status, veteran status, disability or any other characteristic protected by law. Recorded Future will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant.

Recorded Future does not administer a lie detector test as a condition of employment or continued employment. This is in compliance with the law of the Commonwealth of Massachusetts, and in alignment with our hiring practices across all jurisdictions.

Recorded Future maintains a drug-free workplace.

Note: Our interview process for all final-round candidates requires a mandatory in-person interview or a live, scheduled video conference with the hiring manager. We do not conduct interviews via instant messaging or text. All communications during the application process will come from individuals within our HR department via their Recorded Future email address.