Director, Product Design

Mrbeast; San Francisco (CA); Hybrid; USD 235,000 - 353,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Life Insurance

HSA contributions

401k with company match

Flexible vacation & holidays

Tech package

Relocation assistance (housing for 90d

Job summary

Beast Industries is seeking a Director of Product Design to lead how our products look, feel, and work across apps and digital experiences. You will own the visual identity and UX vision, building and guiding a team of designers to deliver high-impact, user-centered experiences for a global audience.

You’ll partner with product, engineering, and content leaders to shape roadmaps, drive design systems, and maintain a bold, playable aesthetic that aligns with Beast branding.

Qualifications

• 15+ years in product design or UX leadership.
• Strong portfolio of shipped consumer products.
• Ability to define visual identity and UX vision.
• Experience building design systems at scale.

Responsibilities

• Lead design strategy and execution across Beast apps and digital products.
• Evolve visual identity to ensure cohesive product looks.
• Define UX vision and translate into shippable experiences.
• Stay hands-on in user flows, prototypes, and UI.
• Build, mentor, and set standards for design teams.
• Partner with product, engineering, marketing, and content to shape roadmaps.
• Scale a design system to keep products consistent.
• Use research and data to guide decisions.
• Present design direction to leadership and partners.

Skills

Team leadership

Visual design

UX strategy

Design systems

Communication

Gaming UI/UX

Motion design

Stakeholder mgmt

Tools

Figma

Job description

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

Beast Industries is looking for a Director of Product Design to lead how our products look, feel, and work. You’ll own the product design vision across our apps and digital experiences, including the visual identity and UX vision that make everything we ship feel unmistakably Beast: bold, playful, and easy to use for a massive global audience. You’ll lead a team of product designers while staying close to the work, partnering with product, engineering, and content to take ideas from concept to launch. Experience in gaming and character design is a strong plus.

About the role

Beast Industries is home to some of the most-watched creators and fastest-growing consumer brands in the world. As Director of Product Design, you will lead the product design function end to end. You’ll set the strategy and quality bar for how our products are designed, define the visual identity and UX vision that guide that work, and build a team that can deliver it at scale. This is a hands-on leadership role: you’ll be close to the details of the product, not just setting direction from a distance.

What you’ll do

• Lead product design strategy and execution across Beast apps and digital products, from early concept through launch and iteration.
• Own and evolve the visual identity for our products, ensuring a cohesive, recognizable look and feel across every surface.
• Define the UX vision and principles that guide how our products work, and translate them into clear, shippable experiences.
• Stay hands-on in key product design work, including user flows, prototypes, and high-fidelity UI for priority features.
• Build, lead, and mentor a team of product designers, visual designers, and UX designers, and set clear standards for craft and growth.
• Partner with product, engineering, marketing, and content leaders to shape roadmaps and make strong design tradeoffs.
• Build and scale a design system that keeps our products consistent and speeds up the team.
• Use research, data, and testing to guide design decisions and improve the end-to-end user journey.
• Run design reviews and critiques that raise the quality bar without slowing the team down.
• Present design direction, rationale, and results to senior leadership and external partners.

What you bring

• 15+ years of experience in product design, UX, or visual design, including significant experience leading design teams and managing designers.
• A strong portfolio of shipped consumer product work that shows exceptional visual craft and thoughtful, user-centered design, including work you personally designed.
• Proven ability to define and drive both visual identity and UX vision for a product or portfolio of products.
• Experience building and scaling design systems across multiple products or surfaces.
• Strong command of Figma and modern design and prototyping tools.
• Track record of partnering with product and engineering leaders and influencing decisions at the executive level.
• Excellent communication, storytelling, and presentation skills.
• Comfort working in a fast-paced, high-visibility environment with tight timelines.
• Experience in gaming, including game UI/UX, live-service games, or interactive entertainment.
• Experience designing for creator, social, or youth-focused audiences.
• Working knowledge of motion design, 3D, or real-time engines (Unity, Unreal, Blender, etc.).
• Familiarity with gamification, rewards, and engagement-driven product design.

What we offer
$235,000 - $353,000, plus equity, benefits
Location - San Francisco, CA or New York - Hybrid Work Model

The Perks, Why Work On the MrBeast Team

We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.

• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in MrBeast’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.