Director, Performance Creative Strategy

TAPP Film; United States; On-site; USD 150,000 - 200,000; Full time

Benefits offered by this job

Company Equity Package

401(k) with 3% Employer Match & Roth 1

Medical, Dental, & Vision Insurance (P

11 Paid Holidays + Unlimited PTO & S

16 Weeks of Paid Parental Leave

Creative Education Stipend

Generous Commuter Allowance

In-Office Lunch (5 days per week)

Job summary

Suno is seeking a Manager, Performance Creative Strategy to own the creative strategy behind our performance marketing for paid social and beyond. You will lead a team of creative specialists and collaborate with paid media, data science, and production to scale acquisition.

You will build audience insights, design persona playbooks, and drive testing loops to optimize conversion and subscriptions while shaping Suno's growth in the US market. This role is onsite at one of our offices.

Qualifications

• 8+ years in creative strategy with performance marketing focus.
• Proven paid social creative strategies that drove subscriptions and conversions.
• Experience at large consumer companies with diverse audiences.
• Experience leading creative strategists and bridging between creative and paid media.
• Clear, sharp communicator who explains how and why a strategy is built.
• Relentlessly proactive; you seek audience insights independently.
• Bonus: YouTube or Google display creative, ASO, or lifecycle marketing experience.

Responsibilities

• Own creative strategy for performance marketing across paid social and beyond, from persona strategy to the testing plan.
• Build a persona playbook detailing what to say, show, and test for each audience and keep current as results arrive.
• Lead the loop from creative analysis to insight to strategy with tagging, testing, and performance reading with paid media and data science.
• Drive audience research and competitive intel to expand reach and find new audiences worth reaching.
• Lead and develop a team of creative specialists across UGC, AI, and brand creative, and manage the UGC agency partner.
• Feedback user insights into product and go-to-market to bring millions more into creative entertainment.

Skills

Creative strategy

Performance marketing

Paid social

Leadership

Communication

Audience research

Lifecycle marketing

YouTube/Display ads

Job description

Suno is seeking a Manager, Performance Creative Strategy to own the creative strategy behind our performance marketing for paid social and beyond. You will lead a team of creative specialists and collaborate with paid media, data science, and production to scale acquisition.

You will build audience insights, design persona playbooks, and drive testing loops to optimize conversion and subscriptions while shaping Suno's growth in the US market. This role is onsite at one of our offices.