Manager of Performance Creative Strategy (Paid Media)

Suno; Los Angeles (CA); In loco; USD 140.000 - 210.000; Tempo pieno

Vantaggi offerti da questo lavoro

401k match

Health insurance

Commuter stipend

Free lunch

Unlimited PTO

Unlimited sick days

11 holidays

Education stipend

Paid parental leave

Descrizione del lavoro

Suno in Los Angeles is seeking a Creative Strategy Lead to own the performance marketing creative strategy across paid social and beyond. You will define audiences, resonance, and the testing plan, while guiding a team of creative specialists and collaborating with paid media, data science, and production to shape our growth.

You’ll build persona playbooks, run loops from analysis to insight, and feed learnings back into product and go-to-market.

Competenze

• 8+ years in creative strategy with performance marketing focus.
• Proven track record leading creative strategists and cross-functional teams.
• Experience in large consumer companies with diverse audiences.

Mansioni

• Own the creative strategy for performance marketing across paid social.
• Lead a team of creative specialists and partner with paid media, data science, and production.
• Develop persona playbooks and testing plans; build a scalable playbook.

Conoscenze

Creative strategy

Paid social

Team leadership

Audience research

Performance marketing

Data-driven insights

Strumenti

UGC management

AI in marketing

Descrizione del lavoro

• As Creative Strategy Lead, you’ll own the creative strategy behind our performance marketing: which audiences we reach, what resonates with each, and how every ad makes us smarter
• You’ll lead a team of creative specialists, work hand-in-hand with paid media, data science, and production, and build the playbook for how we grow, with full autonomy to shape it
• Own creative strategy for performance marketing across paid social and beyond, from persona strategy to the creative roadmap and the testing plan behind it
• Build a persona playbook that spells out what to say, show, and test for each audience, and keep it current as results come in
• Run the loop from creative analysis to insight to strategy, partnering with paid media and data science on tagging, testing, and reading what drove performance
• Drive audience research, customer conversations, and competitive intel to deepen our understanding of who we bring in, scale what works, and find new audiences worth reaching
• Lead and develop a team of creative specialists across UGC, AI, and brand creative, and manage our UGC agency partner
• Feed what you learn about our users back into product and go-to-market, and help bring millions of new people into creative entertainment

Benefits

• Retirement Match: Suno offers a Traditional 401(k) plan and Roth 401(k) plan with a 3% Safe Harbor company match.
• Medical, Dental & Vision: We offer competitive medical, dental, vision insurance for employees and dependents.
• Commuter Benefit: Generous monthly stipend for commuting expenses.
• Lunch Program: Suno offers free lunch 5 days a week in each of our office locations.
• Time Off: Suno employees are provided with unlimited paid time off as well as unlimited sick days + 11 company holidays.
• Creative Education Stipend: Annual reimbursements for creative education and development.
• Parental Leave: 16 weeks of fully paid parental leave to both birthing and non-birthing parents.

A sharp, clear communicator who can explain exactly how a strategy is built and whyRelentlessly proactive: you go looking for the audience insight nobody handed you, and you care deeply about the people you’re advertising toBonus: YouTube or Google display creative, ASO, or lifecycle marketing experienceA track record of paid social creative strategy that drove subscriptions and conversions (not brand or awareness campaigns), with results you can speak toExperience at large, complex consumer companies with a wide range of audiences, selling everything from low-price subscriptions to higher-ticket plansExperience leading creative strategists and creatives while acting as the bridge between creative and paid media teams8+ years in creative strategy, with deep roots in performance marketing