Director, Paid Media Strategy & Execution

Bully Pulpit International; Washington (District of Columbia); Hybrid; USD 120,000 - 135,000; Full time

Benefits offered by this job

Medical insurance (100% company-paid)

Dental insurance (100% company-paid)

Vision insurance (100% company-paid)

401(k) with employer match up to 4%

Paid time off

Phone stipend

Job summary

Bully Pulpit International is seeking a Director of Paid Media to lead strategy, execution, and client leadership across multiple campaigns. You will manage end-to-end advertising initiatives, deliver data-backed plans, and present insights to clients with accountability and strategic impact.

The role requires 8–11 years in digital media strategy and hands-on experience with analytics tools, Excel, and BI dashboards.

Qualifications

• 8–11 years of relevant work experience in digital media strategy, planning, and direct-IO buying.
• Proven track record independently running campaigns for corporate reputation, public affairs, and/or political clients.
• Advanced analytical thinking with hands-on experience using media tools and BI dashboards.

Responsibilities

• Manage clients and end-to-end advertising campaigns with high accountability and results.
• Develop data-backed media plans aligned with client goals and lead paid media POVs.
• Present sophisticated media strategies, reporting, and insights to clients.
• Oversee campaign execution across digital and traditional platforms and negotiate contracts.
• Collaborate with internal teams to set measurement goals and improve workflows.
• Lead and mentor team members, scaling leadership across the department.

Skills

Digital media strategy

Media planning

Direct IO buying

Analytical thinking

Data analysis

Excel

Google Sheets

Google Analytics

Tableau

Datorama

GWI

Comscore

Leadership

Communication

Tools

GWI

Comscore

Datorama

Google Analytics

Tableau

Excel

Google Sheets

Job description

Bully Pulpit International is seeking a Director of Paid Media to lead strategy, execution, and client leadership across multiple campaigns. You will manage end-to-end advertising initiatives, deliver data-backed plans, and present insights to clients with accountability and strategic impact.

The role requires 8–11 years in digital media strategy and hands-on experience with analytics tools, Excel, and BI dashboards.