Director, Paid Media & Partnerships (Hybrid)

Museum-of-Scienc; Boston (MA); Hybrid; USD 112,000 - 145,000; Full time

Job summary

The Museum of Science in Boston is seeking a Director of Media and Paid Partnerships to shape and lead the paid media strategy and partnerships, driving attendance and revenue through data-driven, test-and-learn campaigns.

This role blends strategic planning with hands-on execution: negotiating media value, managing budgets, and coordinating with other divisions to align investments with institutional goals and measurable outcomes. The position is hybrid with a Monday through Friday schedule.

Qualifications

• Experience driving revenue or attendance growth through paid media.
• Proven ability to plan, optimize, and measure paid media programs.
• Strong collaboration across divisions to align media with goals.

Responsibilities

• Develop and run an integrated paid media strategy across digital channels with select local media partnerships and OOH.
• Manage paid social campaigns end to end across platforms, from targeting and testing to budget pacing and optimization,
• Partner with other divisions to align media investments with institutional goals and campaign data.
• Negotiate and manage media partnerships to ensure cost-effective placements tied to measurable outcomes.
• Run continuous testing programs with defined measurement and attribution to prove what drives conversion and revenue.
• Integrate paid, owned, and earned channels for cohesive storytelling and conversion impact.
• Champion innovation and experimentation in media strategy, reallocating budget toward what works.

Skills

Growth mindset

Paid media expertise

Analytics & attribution

Negotiation & partnerships

Cross-divisional collaboration

Job description

The Museum of Science in Boston is seeking a Director of Media and Paid Partnerships to shape and lead the paid media strategy and partnerships, driving attendance and revenue through data-driven, test-and-learn campaigns.

This role blends strategic planning with hands-on execution: negotiating media value, managing budgets, and coordinating with other divisions to align investments with institutional goals and measurable outcomes. The position is hybrid with a Monday through Friday schedule.