Director, Paid Media - DTC Growth in Beauty

ForceBrands; United States; On-site; USD 100,000 - 150,000; Full time

Job summary

A leading beauty brand is seeking to fill the position of Strategic Recruitment Manager focused on establishing and scaling their direct-to-consumer (DTC) acquisition strategies. The role requires 6–10 years of experience in paid media, with a strong understanding of platforms like Meta and Google Ads. Responsibilities include managing a substantial media budget, collaborating with various teams, and developing strategies to drive customer acquisition and retention. This is an exciting opportunity to influence a brand's growth trajectory.

Qualifications

• 6–10 years of experience in paid media and performance marketing.
• Proven success in launching and scaling campaigns.
• Strong command of modern attribution models.

Responsibilities

• Build and launch DTC paid acquisition programs.
• Manage a million-dollar annual paid media budget.
• Collaborate with Creative and Product teams.

Skills

Paid media

Performance marketing

Growth strategies

Cross-functional collaboration

Analytical mindset

Tools

Shopify

Meta Ads

Google Ads

Job description

A leading beauty brand is seeking to fill the position of Strategic Recruitment Manager focused on establishing and scaling their direct-to-consumer (DTC) acquisition strategies. The role requires 6–10 years of experience in paid media, with a strong understanding of platforms like Meta and Google Ads. Responsibilities include managing a substantial media budget, collaborating with various teams, and developing strategies to drive customer acquisition and retention. This is an exciting opportunity to influence a brand's growth trajectory.