Director of Regional Growth – Remote Ortho Tech

Advita Ortho; Northern (KY); Hybrid; USD 180,000 - 260,000; Full time

Job summary

Advita Ortho is seeking a Director of Strategic Growth to drive field-based commercial growth across Shoulder and Foot & Ankle businesses. The role reports to the Regional Vice President and leads GPS technology adoption, ASC business development, and new account activation.

Collaborate with distributors and cross-functional teams to create repeatable growth strategies, expand surgeon and facility relationships, and deliver incremental revenue growth while traveling regionally.

Qualifications

• Minimum 10 years proven orthopedic medical device sales or business development experience.
• Experience launching new products or markets and converting competitive surgeons.
• Experience with enabling technology, GPS/navigation, ASCs, ambulatory care settings, or independent orthopedic distributors preferred.

Responsibilities

• Lead regional growth strategies for GPS technology, ASCs, surgeon conversion, and new market development.
• Develop surgeon- and account-specific conversion plans addressing clinical, operational, technology, and economics needs.
• Coordinate GPS demonstrations, evaluations, education, training, initial cases, and implementation support.
• Build GPS adoption and utilization by surgeon advocates, monitor results, and address growth barriers.
• Create and manage a pipeline of ASC opportunities from target identification through activation and expansion.

Skills

Orthopedic sales

Business development

Strategic selling

Account management

Education

Bachelor's degree

Job description

Advita Ortho is seeking a Director of Strategic Growth to drive field-based commercial growth across Shoulder and Foot & Ankle businesses. The role reports to the Regional Vice President and leads GPS technology adoption, ASC business development, and new account activation.

Collaborate with distributors and cross-functional teams to create repeatable growth strategies, expand surgeon and facility relationships, and deliver incremental revenue growth while traveling regionally.