Director of Omnichannel Experience Design - Remote

CVS Health; Hartford (CT); Hybrid; USD 100,000 - 232,000; Full time

Benefits offered by this job

Comprehensive benefits package

Equity award program

Bonus/commission or short-term Incent/

Job summary

CVS Health seeks a Lead Director, Omnichannel Experiential Design to unite brand, store and digital experiences across physical environments and campaigns. You will shape breakthrough concepts, lead internal teams, and partner with cross-functional partners to deliver compelling experiences that engage customers and drivers growth.

The role requires a senior creative leader with expertise in environmental graphics, signage, digital content, events, and AI-enabled tools, plus strong mentorship

Qualifications

• 10-15 years of experience in creative leadership roles within an agency and/or corporate environment.
• Strong portfolio demonstrating concept development and execution across experiential design, retail communications, environmental graphics, digital content, events, sponsorships, and customer-facing campaigns.
• Deep knowledge in environmental graphic design and visual storytelling including layout, typography, color, photography, scale, materials and production considerations.
• Experience translating brand, marketing, and shopper experience strategies into high-impact creative concepts across multiple formats, channels, and touchpoints.
• Experience leading the development of dynamic digital screen content, with strong understanding of short-form storytelling, storyboarding, modular systems, motion, pacing, and screen-based composition.
• Proven ability to lead omnichannel creative work that connects physical and digital experiences in a cohesive way.
• Exceptional team leadership skills with a track record of inspiring talent, developing teams, and building strong creative culture.
• Strong collaboration and partnership skills with ability to impact and influence individuals at senior levels-both internally and externally.
• Excellent presentation, storytelling, and interpersonal skills.
• Thrives in a fast-paced environment and manage multiple projects simultaneously.
• Strong hands-on team player with enthusiasm, positive attitude and the willingness to do what it takes to get the job done.
• Advanced proficiency in design tools and workflow (Adobe Creative Suite, Figma, Aftereffects)

Responsibilities

• Lead development of breakthrough creative concepts that connect customer experience strategy, shopper insights, and business objectives across a broad portfolio of omnichannel experiential projects.
• Shape and oversee experience design solutions across store formats, signage, display, digital screens, events, sponsorships, and other brand experiences.
• Orchestrate the seamless integration of physical and digital touchpoints to create cohesive, connected customer experiences.
• Lead successful delivery of environmental communications, dynamic digital content, print collateral, and experiential elements that drive engagement, loyalty, and action.
• Oversee the end-to-end creative process from concept to execution, maintaining high standards for craft, consistency, and effectiveness, while balancing operational, budget, timeline, and production constraints.
• Present creative concepts and rationale clearly to senior stakeholders, building alignment and confidence across functions.
• Guide and mentor a team of designers, writers, and creative leads, fostering a culture of collaboration, innovation, and accountability.
• Cultivate trusted partnerships with peers, internal team members, cross functional business teams and external partners.
• Maintain a strong understanding of retail trends, consumer behavior, experiential design trends and AI enabled tools that can improve creative development and execution at scale.

Skills

Creative leadership

Omnichannel design

Team mentorship

Presentation skills

Brand storytelling

Education

Bachelor's Degree in Graphic Design, Visual Communication, Advertising, Fine Art or related field OR equivalent work experience

Tools

Adobe Creative Suite

Figma

Aftereffects

Job description

CVS Health seeks a Lead Director, Omnichannel Experiential Design to unite brand, store and digital experiences across physical environments and campaigns. You will shape breakthrough concepts, lead internal teams, and partner with cross-functional partners to deliver compelling experiences that engage customers and drivers growth.

The role requires a senior creative leader with expertise in environmental graphics, signage, digital content, events, and AI-enabled tools, plus strong mentorship