Director of Marketing Operations & Growth Automation

ConnectWise; United States; Hybrid; USD 150,000 - 190,000; Full time

Job summary

ConnectWise seeks a Director of Marketing Operations to lead a team of professionals focused on designing and implementing the sales lead process, establishing a technology strategy that supports sales productivity, and building reporting on departmental data to guide decisions. The role also drives marketing workflow projects and optimizes processes across the organization.

The position emphasizes development of the marketing technology stack, integration with sales automation tools, and

Qualifications

• Bachelor’s degree or equivalent business experience.
• 10+ years of relevant experience.
• 6+ years of managerial experience.
• Experience with Marketing automation, CRM, BI, and/or AI systems.

Responsibilities

• Lead and manage a team of professionals to execute marketing operations.
• Design and implement the sales lead process and tech strategy.
• Build and report on department analytics to support decision making.
• Guide workflow projects and ensure cross-functional alignment.

Skills

Leadership

Decision making

Teamwork

Organizational skills

Communication

Presentation

Attention to detail

Technology savvy

Translate technical terms

Problem-solving

Project management

Education

Bachelor’s degree in related field or equivalent business experience

Tools

Marketing automation

CRM

BI

AI systems

Job description

ConnectWise seeks a Director of Marketing Operations to lead a team of professionals focused on designing and implementing the sales lead process, establishing a technology strategy that supports sales productivity, and building reporting on departmental data to guide decisions. The role also drives marketing workflow projects and optimizes processes across the organization.

The position emphasizes development of the marketing technology stack, integration with sales automation tools, and