Strategic Marketing Operations Leader

ConnectWise; United States; Hybrid; USD 140,000 - 190,000; Full time

Job summary

ConnectWise is seeking a Director of Marketing Operations in the United States to lead a team of professionals focused on designing and implementing the sales lead process, establishing a technology strategy that supports sales productivity, and building and reporting on departmental data analysis to support effective decision making.

This role helps guide the development and enhancement of processes and technologies that enable the marketing department to run effectively, with cross-functional

Qualifications

• Bachelor’s degree in a related field or equivalent business experience.
• 10+ years of relevant experience, with 6+ years in management.
• Experience leading marketing operations and teams.
• Proficient with marketing automation, CRM, BI, and AI systems.

Responsibilities

• Set goals and objectives for team members to achieve operational results.
• Owns strategy execution and operational direction of the team.
• Lead multiple teams and mentor a collaborative environment.
• Coordinate cross-functional communication to drive efficiency.
• Develop and maintain the marketing technology stack and integrations.

Skills

Leadership

Customer service

Decision making

Teamwork

Communication

Project management

Tech savvy

Stakeholder management

Education

Bachelor's degree

10+ years experience

6+ years managerial experience

Marketing automation

CRM experience

BI experience

AI systems experience

Tools

Marketing automation

CRM

BI

AI systems

Job description

ConnectWise is seeking a Director of Marketing Operations in the United States to lead a team of professionals focused on designing and implementing the sales lead process, establishing a technology strategy that supports sales productivity, and building and reporting on departmental data analysis to support effective decision making.

This role helps guide the development and enhancement of processes and technologies that enable the marketing department to run effectively, with cross-functional