Director of Marketing Operations

Brex

New York (NY)

Hybrid

USD 180,000 - 240,000

Full time

2 days ago
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Benefits offered by this job

Medical, dental & vision
Generous vacation
Remote/hybrid flexibility
In-office days, lunches & offsites
Commuter benefits
Milk Stork for nursing parents
Carrot Fertility benefits
Generous parental leave

Job summary

Brex is seeking a senior Marketing Operations leader to own end-to-end funnel management, from demand capture through sales handoff, with a focus on measurement, enrichment, and data governance. You will partner with SDR, RevOps, Product, Engineering, and Data Science to improve throughput and conversions while designing scalable workflows for both sales-led and self-serve motions.

You will own the Martech stack (Marketo, Salesforce, LeanData) and drive architecture standards.

Qualifications

  • 8+ years in marketing operations, revenue operations, or growth operations with team leadership.
  • Experience running marketing systems as production infrastructure, including monitoring and incident response.
  • Strong measurement judgment and SQL/BI fluency to investigate performance independently.
  • Hands-on architecture with marketing platforms (Marketo) and Salesforce; cross-functional ownership with RevOps.

Responsibilities

  • Own the end-to-end marketing funnel from demand capture through sales handoff and measurement.
  • Partner with SDR, RevOps, Product, Engineering, and Data Science to improve funnel throughput and conversion.
  • Design scalable workflows across multiple motions ( sales-led and self-serve ) with emerging sources.
  • Own the marketing tech ecosystem and integrations (Marketo, Salesforce, LeanData, web/CMS, analytics, ads).
  • Set architecture and operating standards for scalable, reliable systems.
  • Lead platform improvements and evaluate new capabilities (CDP, AI-enabled workflows).
  • Govern marketing data quality, identity, enrichment, segmentation, taxonomy, and attribution.
  • Translate data into recommendations to improve efficiency, handoffs, and investments.
  • Lead Marketing Operations team with clear priorities, rhythms, SLAs, and accountability.
  • Build scalable intake, prioritization, capacity planning, documentation, and execution processes.
  • Collaborate with Growth Marketing leadership and align Marketing, Sales, RevOps, Product, Eng, and Finance.

Skills

Marketing operations
Revenue operations
SQL & BI fluency
Data governance
Measurement & attribution
Platform automation
Cross-functional leadership
Fintech domain experience

Tools

Marketo
Salesforce
LeanData
Qualified
Hex
Retool AI

Job description

  • Own the end-to-end marketing funnel from demand capture through sales handoff, including qualification, enrichment, scoring, routing, automation, and measurement
  • Partner with SDR, RevOps, Product, Engineering, and Data Science to improve funnel throughput, speed-to-lead, conversion, and reliability
  • Design scalable workflows across sales-led and self-serve motions, including emerging Capital One lead sources
  • Own the marketing technology ecosystem and integrations across Marketo, Salesforce, LeanData, web/CMS, analytics, advertising, and other GTM platforms
  • Set the architecture and operating standards that ensure systems are scalable, reliable, and connected
  • Lead major platform improvements and evaluate new capabilities, including CDP and AI-enabled workflows
  • Own the quality and governance of marketing and prospect data, including identity, enrichment, segmentation, taxonomy, and attribution
  • Establish trusted funnel and performance measurement in partnership with RevOps, Finance, Data, and Engineering
  • Translate data into recommendations that improve marketing efficiency, sales handoffs, and investment decisions
  • Lead and develop the Marketing Operations team while establishing clear priorities, operating rhythms, service levels, and accountability
  • Build scalable processes for intake, prioritization, capacity planning, documentation, and execution
  • Serve as a highly autonomous thought partner to Growth Marketing leadership and drive alignment across Marketing, Sales, RevOps, Product, Engineering, and Finance
Benefits
  • Medical, dental & vision
  • Generous vacation
  • Spring Health & Calm
  • Year-end company shutdown
  • Milk Stork for nursing parents
  • In-office days, lunches & offsites
  • Commuter benefits
  • 4 fully remote weeks
  • Carrot Fertility benefits
  • Generous parental leave
  • A track record of using pipeline or forecast models to inform decisions and aligning cross-functional partners on execution
  • Experience running marketing systems as production infrastructure, including monitoring, incident response, and change control on revenue-facing workflows
  • Strong measurement judgment, including understanding attribution limitations, plus SQL and BI fluency to investigate performance independently
  • Experience managing martech vendors and increasing team capacity through automation and reusable processes
  • Experience designing scalable lifecycle, scoring, routing, campaign taxonomy, and data governance practices
  • 8+ years in marketing operations, revenue operations, or growth operations, including 3+ years leading and developing a team
  • Deep hands-on architecture experience in Marketo or an equivalent marketing automation platform, plus strong Salesforce fluency and shared platform ownership with Revenue Operations
  • Measurable improvements to lead-to-meeting conversion, with experience supporting both enterprise sales and self-serve or product-led motions
  • Experience running intake and prioritization for a team serving many internal stakeholders, with capacity planning that holds up under pressure
  • Experience in fintech, financial services, or another regulated environment
  • Technical partnership with Product and Engineering on signup flows or identity resolution
  • Experience with holdouts, incrementality testing, or media mix modeling
  • Experience with marketing financial planning and reporting
  • Hands-on experience with LeanData, Qualified, Hex, a customer data platform, or integration and workflow tools such as Retool AI or agent-assisted workflows with measurable results
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