Director of Instruction

Tee Box Midland; Midland (TX); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Paid time off

Professional development support

Flexible hours

Job summary

Tee Box Midland in Midland, TX is seeking a driven, tech-forward Director of Instruction to lead our indoor performance facility.

This leadership role blends coaching, operations, and memberships, leveraging TrackMan, Sportsbox 3D, and TPI screens to deliver high-level coaching and member experiences. You’ll grow a growing brand while managing evenings and weekend duties with a focus on community impact.

Qualifications

• 5+ years golf industry experience in instruction, operations, or management.
• Familiar with TPI principles and technology-driven coaching.
• Club fitting expertise with Trackman knowledge.
• Strong interpersonal skills with community focus.
• Willingness to work evenings/weekends and manage facility duties.

Responsibilities

• Membership management: onboarding, retained engagement, assessments.
• Golf instruction & On Demand Coaching using tech feedback.
• Club fitting & sales using Trackman; build member relationships.
• TBX Academy: scheduling and curriculum integration with fitness.
• Events & community: leagues, tours, open houses; foster growth.
• Operational excellence: maintain facility standards and inventory.

Skills

Golf coaching

Trackman knowledge

Club fitting

Interpersonal skills

Education

PGA certification (preferred)

TPI Certification (preferred)

Tools

Trackman

Video analysis tools

Sportsbox 3D

TPI screens

Job description

Are you ready to shape the future of golf coaching? Golf is changing, and so is the career path for coaches. At Tee Box, we’re not here to maintain the status quo. We’re building a new model where technology, fitness, and coaching collide to transform how players train and improve. The director of golf instruction/Box Pros aren’t just instructors—they’re leaders, connectors, and entrepreneurs who thrive in a dynamic environment. If you’re ready to challenge convention, own your role, and grow with a disruptive brand, this is your next step.

Tee Box in Midland, TX is looking for a driven, tech-forward Director of Instruction to lead our indoor performance facility.

This isn’t a traditional club job.

This is a leadership role inside a modern, membership-based training center built around TrackMan, Sportsbox 3D, TPI screening, club fitting, and community-driven coaching.

If you’re a PGA Professional who:

• Thrives in a growth-oriented environment
• Wants real income upside (salary + commission)
• Is excited about building something from the ground up

We want to connect.

Company Overview

Tee Box is an innovative, membership-based indoor golf player development facility that blends coaching, technology, fitness, and community. Our offerings include Trackman simulators, Sportsbox 3D motion analysis, TPI-certified movement screens, personalized Assessments, On Demand Coaching, a performance gym, club fittings and sales, and events/leagues. We are expanding nationwide and seeking dedicated, business-savvy Box Pros to lead member experience, deliver high-level coaching, and ensure operational excellence.

Position Overview

The Director of Instruction/Box Pro manages the day-to-day operations of a Tee Box facility, blending business management with player development. This role is equal parts coach, connector, and operator—responsible for memberships, Tee Box Assessments, golf instruction, club fitting, fitness integration, youth programming, and events.

Compensation

• Base Salary: Competitive and commensurate with experience
• Commission: Additional earning potential through memberships, club sales, coaching, and programming

Qualifications

• 5+ years golf industry experience (instruction, operations, or management)
• Success in golf instruction, familiar with TPI principles and technology-driven coaching
• Club fitting expertise with Trackman knowledge
• PGA certification preferred, not required
• Strong interpersonal skills with a focus on relationships and community
• Organized, multitasker, tech-comfortable
• Able to work evenings/weekends and perform facility duties (lifting up to 25 lbs, bending, etc.)
• Passion for golf, fitness, and player development

Why Join Us

• Competitive salary + commission
• Work with cutting-edge tools and player development systems
• Flexible hours
• Be part of a growing, innovative golf brand

Experience Required

• PGA Member, PGA Associate, or equivalent professional golf coaching certification preferred
• TPI (Titleist Performance Institute) Certification preferred (or willingness to obtain)
• Demonstrated experience in golf instruction, player development, or performance coaching
• Strong working knowledge of launch monitor technology (Trackman experience strongly preferred) and video analysis tools
• Excellent interpersonal and communication skills with the ability to build trust and rapport with members
• Comfort working independently, managing schedules, and exercising professional judgment
• Passion for golf performance, fitness, and continuous learning
• Ability to work flexible hours based on member demand, including evenings and weekends

Essential Responsibilities

Membership Management– Conduct Box Assessments (TPI screens, Sportsbox 3D, Trackman), deliver onboarding sessions, manage member systems, and drive retention through proactive engagement.

Golf Instruction & On Demand Coaching– Provide coaching sessions using technology-driven feedback, offer On Demand Coaching (remote swing reviews, practice guidance).

Club Fitting & Sales– Run fittings using Trackman and industry tech, drive retail sales, and build long‑term equipment relationships with members.

TBX Academy– Oversee scheduling and curriculum blending golf and fitness; collaborate with coaches to deliver best-in-class academy programs.

Events & Community Engagement– Organize leagues, outings, and showcases; host open houses and tours; foster community and growth.

Operational Excellence– Maintain facility standards, oversee Trackman/Sportsbox/gym upkeep, monitor inventory, and enforce member code of conduct.

Benefits

• Paid time off
• Professional development support