Director of Graduate Admissions

York College of Pennsylvania Inc.; Hallam (PA); Vor Ort; USD 90.000 - 120.000; Vollzeit

Zusammenfassung

York College of Pennsylvania Inc. is seeking a Director of Graduate Admissions to lead a high-performance team and drive enrollment growth across all graduate programs.

You will oversee the full admissions lifecycle from lead generation to matriculation and work with academic deans and program directors to maintain competitive admissions criteria. The role requires strategic enrollment management, data-driven recruitment planning, and strong partnerships with external organizations to meet

Qualifikationen

• Bachelor's degree from a regionally accredited institution; master's preferred.
• Minimum of five years of progressive experience in higher education, admissions, enrollment management, sales or marketing.
• Valid U.S. driver's license.
• Experience with graduate program enrollment management preferred.

Aufgaben

• Develop and implement graduate recruitment and enrollment strategies.
• Lead enrollment management team and strategic partnerships.
• Oversee admissions operations including review, decisions, and notifications.
• Manage CRM (Slate) and data reporting to senior leadership.
• Mentor staff and collaborate with campus partners to ensure smooth admissions.
• Market graduate programs and coordinate communications across channels.

Kenntnisse

CRM systems

Data-informed strategies

Excellent communication

Travel

Ausbildung

Bachelor's degree

Master's degree preferred

Jobbeschreibung

Position Summary

The Director of Graduate Admissions serves as a strategic architectfor the College’s enrollment growth. Reporting to the AssistantVice President for Enrollment Management, the Director providescomprehensive leadership over the end-to-end admissions lifecyclefrom lead generation to matriculation. This role is pivotal inshaping the diverse student body of the future, leading ahigh-performing team, and cultivating the institutionalpartnerships necessary to achieve ambitious strategic enrollmentpriorities.

The Director of Graduate Admissions is expected to serve as astrategic architect who drives measurable enrollment growth andshapes a diverse student body across all graduate programs. Successin this role will be defined by the development and execution ofdata-informed recruitment plans, the expansion of partner networks,the seamless management of the admissions pipeline from leadgeneration to matriculation and meeting or exceeded enrollmentgoals.

Essential Functions

• Strategic Enrollment Leadership (25%)
  • Develop, implement, and evaluate comprehensive recruitment andenrollment strategies for graduate student populations in alignmentwith institutional goals.
  • Co-Coordinate the Strategic Enrollment Management Recruitmentsub-group with the Director of Admissions.
  • Analyze enrollment data and market trends to informdecision-making and report regularly on admissions performance,pipeline activity, and forecasting to senior leadership.
  • Partner with academic deans, graduate program directors, andfaculty to maintain current and competitive admissions criteria,program information, and enrollment targets.
  • Lead the development and execution of the College's StrategicEnrollment Management plan as it relates to graduateadmissions.
  • Partner with the Assistant Vice President for EnrollmentManagement to set strategic enrollment targets and tuition pricingmodels for recommendation to the Vice President for EnrollmentManagement.
• Recruitment & Outreach (30%)
  • Oversee recruitment travel, representing the College at collegefairs, graduate programs, and partner institutions.
  • Design and execute targeted recruitment campaigns, virtualevents, campus visit programs, and yield initiatives acrossmultiple channels including email, phone, social media, and SlateCRM platforms.
  • Develop and maintain a robust communication plan for graduatestudents in coordination with Enrollment Marketing.
  • Manage existing tuition discount partnerships and develop newones with businesses, agencies, and nonprofits. Connect regularlywith current partners, arrange information sessions at theirworkplaces and online, and collaborate with graduate programdirectors to attract new partners.
  • Create and maintain partnership MOUs that offer tuitiondiscounts in exchange for opportunities to market graduate programsto partner employees. Recommend discount terms to the AssistantVice President for Enrollment Management for approval.
• Admissions Operations & Compliance (25%)
  • Oversee the full admissions processing cycle includingapplication review, holistic file evaluation, decision-making, andtimely notification for graduate applicants.
  • Manage the CRM system (e.g., Slate) to track prospectivestudent engagement, maintain data integrity, generate reports, andfacilitate communication throughout the recruitment funnel.
  • Supervise and lead the operational staff overseeing graduateprocessing for the College.
• Staff Leadership & Development (5%)
  • Provide mentorship and professional development opportunitiesfor team members to build capacity and advance institutional goalsrelated to graduate admissions.
  • Collaborate with enrollment services partners includingFinancial Aid, the Registrar, Student Life and Success, andacademic program to ensure a seamless experience for admittedstudents.
• Marketing & Communications (15%)
  • Work with Enrollment Marketing to ensure accuracy, relevance,and effectiveness of all graduate admissions communications, webcontent, and promotional materials.
  • Utilize social media platforms to engage prospective studentsand manage digital presence for graduate audiences.
  • Articulate information about the College's programs, admissioncriteria, tuition, and financial aid clearly and compellingly todiverse audiences.

Experience and Education Required

• Bachelor's degree from a regionally accredited institution,master's degree preferred.
• Minimum of five (5) years of progressive experience in highereducation, admissions, enrollment management, sales ormarketing.
• Valid U.S. driver's license.
• Experience with graduate program enrollment management,preferred

Required Skills and Qualifications

• Proficiency with CRM systems.
• Demonstrated ability to develop and execute data-informedstrategies.
• Excellent communication skills.
• Ability and willingness to travel.

Additional Information

York College of Pennsylvania is an Equal Opportunity Employer and Non-Discriminatory . For a copy of YorkCollege's Annual Security Report, you may contact the Office ofCampus Safety or visit the website: Annual Security Report .