Director of Fuel Technology & Customer Experience

RaceTrac; Atlanta (GA); On-site; USD 180,000 - 240,000; Full time

Job summary

RaceTrac in Atlanta seeks a Director of Demand and Customer Experience for Fuels & Energy to align technology with business priorities, driving digital transformation and customer improvements. You will lead product strategy, roadmaps, and demand management, overseeing RightAngle and Salesforce while partnering with IT, data, and vendor teams to deliver scalable solutions and measurable outcomes.

This role emphasizes AI and automation, KPI-driven governance, and a high-performing team culture

Qualifications

• Bachelor’s degree or equivalent professional experience.
• 10+ years in Fuels & Energy technology solutions, enterprise apps, or business systems.
• 5+ years leading product, business analysis, or enterprise app teams.
• Significant hands-on experience with RightAngle.
• Salesforce experience supporting customer engagement workflows.
• Strong Fuels & Energy industry expertise in trading, supply, logistics, pricing, settlements, and risk management.
• Experience building technology roadmaps and leading cross-functional initiatives.
• Proven ability to influence stakeholders across business and technology teams.
• Strong communication, collaboration, and executive presence.

Responsibilities

• Partner with Fuels & Energy leadership to align technology strategy with business goals.
• Develop and execute the technology roadmap supporting trading, supply, logistics, pricing, and customer engagement.
• Lead demand management and delivery of technology initiatives that drive value.
• Oversee enhancement and optimization of RightAngle and Salesforce platforms.
• Identify AI, predictive analytics, and automation opportunities to improve efficiency.
• Lead product ownership, business analysis, and system administration teams.
• Partner with IT, Data, Architecture, Infrastructure, Cybersecurity, and vendors to deliver scalable solutions.
• Establish KPIs to measure technology effectiveness and business outcomes.

Skills

Leadership

Strategic planning

Executive communication

Stakeholder management

Industry expertise

Education

Bachelor’s degree or equivalent

Tools

RightAngle

Salesforce

Job description

RaceTrac in Atlanta seeks a Director of Demand and Customer Experience for Fuels & Energy to align technology with business priorities, driving digital transformation and customer improvements. You will lead product strategy, roadmaps, and demand management, overseeing RightAngle and Salesforce while partnering with IT, data, and vendor teams to deliver scalable solutions and measurable outcomes.

This role emphasizes AI and automation, KPI-driven governance, and a high-performing team culture