Director of Data Analytics and Strategy

Best Version Media; Goerke's Corners (WI); On-site; USD 160,000 - 230,000; Full time

Job summary

Best Version Media seeks a Director of Data Analytics and Strategy to own our analytics ecosystem, forecasting models, and data-driven decision systems. Lead enterprise data initiatives and drive measurable improvements in revenue, retention, and publication health across North America.

This role demands strategic judgment, operational leadership, and the ability to translate complex data into actionable business outcomes that influence executive decisions.

Qualifications

• Bachelor’s degree or equivalent practical experience.
• 10+ years of data analytics, BI, strategy, or technical leadership.
• 2+ years directly managing analytics, BI, or data science teams.
• Deep understanding of revenue drivers, customer acquisition, retention, and unit economics.
• Ability to translate complex data into executive-level recommendations.
• Hands-on experience with KPI frameworks, dashboards, forecasting models, and performance workflows.

Responsibilities

• Build and lead data strategy, governance, and tech ecosystem; ensure data platforms and reporting tools are trusted, accurate, scalable, and defined.
• Uncover core drivers of revenue, growth, retention, and publication health; translate data into actionable strategies and executive scorecards.
• Build predictive models to evaluate market density, customer behavior, and expansion opportunities across communities; support long-term planning.
• Collaborate with Sales, Marketing, Operations, Finance, and Product to define metrics, close performance gaps, and drive revenue growth.
• Establish attribution models, KPIs, and test-and-learn programs to evaluate initiatives, campaigns, and changes.
• Build, mentor, and direct a high-performing analytics team and promote a data-driven culture.

Skills

Leadership & strategy

Data analytics

Business intelligence

Forecasting & modeling

Executive influence

Cross-functional collaboration

Education

Bachelor’s degree or equivalent

Master’s degree (nice to have)

Tools

BI platforms

CRMs

ATS platforms

Marketing automation tools

Monday.com

Job description

Description

Overview:

Best Version Media was founded in 2007 and now serves over 1,300 communities across the U.S. and Canada. We connect local businesses to customers with a suite of innovative print and digital solutions. Our print magazines, powered by our advertisers and readers, are tailored to the communities we serve by showcasing local families, nonprofits, events, and more. Our digital advertising works with our print campaigns to build brand awareness and help businesses expand their online reach with local customers. We also offer convenient tools to help businesses manage their online presence and enhance searchability.

Job Summary:

Are you a strategic leader who sees beyond dashboards and reports to the real business growth hidden within data?

We are seeking a Director of Data Analytics and Strategy to own our enterprise analytics ecosystem, performance insights, forecasting models, and data-driven decision systems. In this high-impact leadership role, your success won't be measured by the number of charts you produce, but by the clarity of the decisions you enable, the speed of action you catalyze, and the measurable improvement you bring to revenue, retention, and publication health across North America.

If you thrive at the intersection of deep analytical rigor, commercial judgment, and operational leadership, we want to hear from you.

Responsibilities:

• Build and lead BVM’s overarching data strategy, governance, and tech ecosystem—ensuring data platforms, reporting tools, and integrations are trusted, accurate, scalable, and consistently defined.
• Uncover core drivers of revenue, growth, retention, and publication health, translating complex data into actionable strategies, executive scorecards, and real-time decision support.
• Build predictive models to evaluate market density, customer behavior, and expansion opportunities across thousands of local communities, optimizing long‑term business planning.
• Collaborate directly with Sales, Marketing, Operations, Finance, and Product leadership to define key metrics, eliminate performance gaps, and drive revenue growth.
• Establish attribution models, consistent KPIs, and a disciplined test‑and‑learn program to rigorously evaluate strategic initiatives, sales campaigns, and operational changes.
• Build, mentor, and direct a high‑performing analytics team while cultivating an organizational culture that uses data to clarify priorities, challenge assumptions, and sharpen execution.

Requirements

Skills & Requirements:

• Experience & Leadership: 10+ years of progressive experience in data analytics, business intelligence, strategy, or technical leadership, including 2+ years directly managing analytics, BI, or data science teams.
• Education: Bachelor’s degree or equivalent practical experience.
• Strategic & Commercial Acumen: Deep understanding of revenue drivers, customer acquisition, retention, sales productivity, and unit economics, with a proven ability to turn complex datasets into executive‑level recommendations.
• Technical & Analytical Depth: Hands‑on experience constructing enterprise KPI frameworks, executive dashboards, forecasting models, and performance management workflows using modern data infrastructure and BI platforms.
• Tool & System Expertise: Proficiency in modern data environments, BI platforms, CRMs, ATS platforms, marketing automation tools, and project management applications (such as Monday.com).
• Cross‑Functional & Executive Influence: Demonstrated ability to partner with C‑suite and senior leadership to shape enterprise strategy, guide decision‑making, and instill operational discipline.

What Will Make You Stand Out:

• Advanced Education: Master’s degree in Statistics, Economics, Finance, Data Science, or a related quantitative field.
• Targeted Industry Background: Prior experience in media, publishing, advertising, local‑market operations, multi‑location enterprise models, franchise platforms, or marketplace business models.
• Print & Digital Product Depth: Direct experience managing analytics environments that span both print and digital products, including ad revenue metrics, campaign performance, audience engagement, and local market economics.
• Advanced Analytics Expertise: Practical mastery in predictive modeling, customer segmentation, attribution modeling, experimental testing frameworks, and market opportunity mapping.
• Infrastructure Modernization: Track record of scaling analytics operating models, modernizing data pipelines/infrastructure, and launching self‑service reporting in fast‑paced, growth‑oriented companies.