Director of Communications and Digital Systems (GDCDB)

Greater DC Diaper Bank; Washington (District of Columbia); Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Matched SIMPLE IRA

FSAs for Health and Dependent Care

Disability insurance

Life & ADD coverage

Paid time off (PTO)

Federal holiday schedule

Job summary

Greater DC Diaper Bank in the Washington metro area is seeking a Director of Communications and Digital Systems to lead the organization's external communications and raise its visibility. The CDS role blends strategic leadership with hands-on marketing, data management, and Salesforce administration to support donors, partners, and programs.

You will develop and execute an annual communications plan, manage digital channels, and coordinate data analytics across donor and inventory systems,

Qualifications

• Bachelor’s degree and 4–6 years of nonprofit communications experience.
• Extensive Salesforce experience as end user and administrator.
• Experience with MailChimp, Canva, Google products, and WordPress.
• Proven ability to manage projects to completion.
• Excellent written and verbal communication; detail-oriented.

Responsibilities

• Lead strategist and project manager for marketing and communications.
• Develop, execute, and analyze the annual communications plan.
• Represent GDCDB to the public.
• Serve as Salesforce Administrator and manage data.
• Oversee newsletters, website and social media.
• Manage Google Adwords campaigns and analytics.
• Collaborate with leadership and partner organizations.

Skills

Project management

Strategic thinking

Written and verbal communication

Detail-oriented

Independent work

Education

Bachelor’s Degree

Tools

Salesforce

Google Analytics

Google Adwords

MailChimp

Canva

WordPress

GiveLively

Job description

Director of Communications and Digital Systems (GDCDB)

Posted on November 06, 2019

Greater DC Diaper Bank’s (GDCDB) mission is to strengthen families by providing a reliable and adequate supply of diapers to families in need in the Washington metro area. We work with an incredible network of 40+ social service agencies to reach more than 3,600 families each month with the 175,000+ diapers and other baby and hygiene items that help keep children healthy in their early years. Founded in 2010, the Diaper Bank has distributed more than 8,000,000 diapers in the last 9 years. Learn more at www.greaterdcdiaperbank.org

Reporting to our Executive Director, the Director of Communications and Digital Systems (CDS) will bring a passion for our issues paired with a high-level of expertise and strategic thinking to plan and execute the organization’s external communications and raise the visibility of Greater DC Diaper Bank in the region.

WHY YOU WANT THIS JOB:

Just like everyone at Greater DC Diaper Bank, you believe:

• In the overall success of our organization and all our programs
• We can create, through actions large and small, collective and individual, a community in which families have all they need to thrive
• That strong, caring community outreach makes our region better

HOW YOU WILL DO THE JOB:

Working 40 hours a week, you will be the lead strategist and project manager of the Diaper Bank’s marketing and communication efforts. The CDS is both a strategic and tactical position and is responsible for developing, executing, and analyzing GDCDB’s annual communications plan, as well as representing GDCDB to the general public. In addition, the CDS will serve as the Salesforce Administrator for GDCDB and work in tandem with other team members to gather, store, and analyze the organizations’ data, including donor information, warehouse inventory, volunteer management tools, and distributions to the partner network. Finally, the CDS will collaborate help to fine-tune all external communications, ensuring the Diaper Bank is optimizing its messaging at every opportunity.

This position will work from home and at least three days a week (Tuesday, Wednesday, and Thursday) at the GDCDB warehouse located at our Warehouse offices: 8858 Monard Drive, Silver Spring, MD 20901.

The primary responsibilities include, but are not limited to, the following:

Leadership and Communication Strategy

• Collaborate with and support the organization’s leadership and participate in Greater DC Diaper Bank’s leadership team
• Work with the GDCDB leadership team to develop and execute its annual communications calendar, content plan, and design and approval process that covers all social media, online and offline communications
• Collaborate with team members to develop creative and mission-centric messaging that articulates the special role GDCDB plays in elevating families parenting in poverty

Organize and Execute External Organizational Communications

• Manage development, distribution, and maintenance of all print and electronic collateral including, but not limited to, newsletters, brochures, annual report, e-newsletters, Ambassador updates, and GDCDB’s website and social media accounts
• Manage annual Google Adwords grant budget by creating ad campaigns, overseeing targeted marketing strategy and purchasing keywords
• Utilize Google Analytics, paid advertising and digital strategy to expand virtual reach
• Serve as the primary system administrator for GDCDB’s Salesforce.com environment
• Handle all basic administrative functions including user account maintenance, reports and dashboards, workflows and other routine tasks
• Maintain and update GDCDB’s Salesforce SOP manual
• Conduct in-house training for other staff as needed on how to properly use the system
• Complete regular internal system audits and prepare for upgrades
• Suggest and execute data field and object customizations to optimize data utility
• Manage all Salesforce apps and software integrations, including GiveLively, GDCDB’s online gift processor

Data Reporting and Evaluation

• Design, update, and maintain various reports and dashboards to support the leadership team, including the Executive Director, the Development Director and the Director of Partnerships & Impact
• In conjunction with finance, support monthly revenue reconciliations
• You have earned a Bachelor’s Degree and have 4-6 years of communications experiences, preferably in the nonprofit industry
• You have extensive Salesforce experience as an end user and as an administrator. You might have earned ADM201 level certification, though not required.
• You are an excellent verbal and written communicator, possessing great attention to detail
• You have extensive experience working with online platforms such as MailChimp, Canva, Google products, WordPress, and other platforms that enable and enhance digital presence
• You have a documented history of successfully driving projects to completion
• You possess a demonstrated ability to understand and articulate complex issues
• You are excited for the opportunity to promote the growing needs of families parenting in poverty and the innovative ways GDCDB partner organizations are addressing those unique needs
• You regularly demonstrate strong self-motivation, strategic thinking, and the ability to work independently
• You have awesome project management skills, with a knack for working backwards from deadlines and can deal with curve balls thrown at your work plan
• You have a keen attention to detail, a love of adhering to organizational systems, and aren’t satisfied until you have produced a high-quality work-product
• You possess a high level of integrity and confidentiality and are able to manage sensitive information
• You are reliable and a friendly communicator who reaches out and follows-up with professional persistence
• You are a creative thinker and willing to test out new ideas

Persons with mental or physical disabilities as defined by the Americans with Disabilities Act are eligible for this position as long as they can perform the essential functions of the job after reasonable accommodations are made to their known limitations. If the accommodation cannot be made because it would cause the employer undue hardship, such persons may not be eligible for this position. Persons of color and women are strongly encouraged to apply.

Hours of Work, Holidays, and Other Benefits

• Full-time 40 hours per week with a flexible work schedule
• Greater DC Diaper Bank participates in a matched SIMPLE IRA, FSAs for Health and Dependent Care, Provides Short-Term and Long-Term Disability, and Life & ADD coverage
• Greater DC Diaper Bank follows the federal government holiday schedule and provides a generous PTO plan
• Greater DC Diaper Bank is closed for one week at the end of the year and for one week in August