Director of Commercial Growth & Strategy

Barcel USA; Coppell (TX); On-site; USD 150,000 - 210,000; Full time

Job summary

Barcel USA LLC is seeking a Director of Commercial Planning to lead Sales Planning, RGM, and Category Management, driving profitable growth through data-driven decisions and strong cross-functional leadership.

The role owns sales forecasting processes, TPM-based planning, and alignment of customer plans with marketing initiatives, demand planning, and supply chain capabilities. Travel up to 20% is required.

Qualifications

• Bachelor's degree in Finance, Marketing, Business Administration, Engineering or similar.
• MBA and/or higher-level education in Finance.
• 7+ years’ experience with a minimum 5 years’ experience in Revenue Management.
• 7+ years in Sales Planning.
• 7+ years’ experience in CPG industry.
• Experience in building sales plans in a TPM tool.
• Experience with multiple distribution models including DSD.
• Strong strategic thinking and commercial acumen with data-driven recommendations.
• Broad multi-channel experience in established CPGs.
• Willingness to travel 20%.

Responsibilities

• Lead Sales Planning, Revenue Growth Management, and Category Management functions.
• Own the sales planning and forecasting process and TPM governance.
• Align customer plans with marketing, demand planning, and supply chain.
• Design pricing, promotion, and portfolio strategies to drive profitable growth as part of RGM.
• Lead annual Trade Spend planning and management with budget alignment.
• Develop category insights and storytelling to strengthen retailer partnerships.
• Lead cross-functional teams and partner with Sales, Marketing, Finance and exec leadership.
• Foster data-driven decision making and accountability across teams.

Skills

Leadership

Strategic thinking

Cross-functional collaboration

Communication skills

Influencing Senior Leaders

Travel willingness

Education

Bachelor's degree in Finance/Marketing/Business Administration/Engineering

MBA or higher-level education in Finance

Tools

TPM tool

Job description

Barcel USA LLC is seeking a Director of Commercial Planning to lead Sales Planning, RGM, and Category Management, driving profitable growth through data-driven decisions and strong cross-functional leadership.

The role owns sales forecasting processes, TPM-based planning, and alignment of customer plans with marketing initiatives, demand planning, and supply chain capabilities. Travel up to 20% is required.