Director of Cloud Marketing

VAST Data, Inc.; New York (NY); On-site; USD 180,000 - 320,000; Full time

Job summary

VAST Data, Inc. is seeking a Head of Cloud Marketing to lead the worldwide cloud marketing strategy across hyperscalers, neoclouds, and emerging cloud providers.

This high-impact leader will own the global cloud marketing agenda, combining strategic positioning, executive evangelism, partner go-to-market programs, and demand generation to accelerate adoption of VAST’s data platform across the cloud ecosystem.

Qualifications

• 10+ years of B2B technology marketing experience with significant leadership in cloud, enterprise infrastructure, AI platforms, or data technologies.
• Strong product marketing and technical credibility, translating cloud architectures and platform tech into market narratives and business value.
• Proven success building global partner marketing and GTM programs, including joint campaigns, partner activation, and MDF.
• Experience leading global, cross-functional teams across marketing, demand generation, and alliances.

Responsibilities

• Lead the global cloud marketing strategy across hyperscalers, neoclouds, and emerging cloud providers.
• Own the global cloud marketing agenda, coordinating executive evangelism, partner go-to-market programs, and demand generation.
• Develop and launch the global neocloud program to expand presence across AI-focused cloud providers.
• Drive hyperscaler marketing and joint GTM with major providers to accelerate pipeline.
• Shape market positioning and serve as a market evangelist for cloud AI infrastructure.
• Oversee cloud product marketing translating capabilities into differentiated messaging and enablement.
• Orchestrate global demand generation with regional teams to ensure pipeline and partner activation.
• Plan and optimize cloud marketing investments, MDF programs, and partner incentives.
• Build a scalable cloud marketing organization with clear priorities and operating model.

Skills

Cloud marketing leadership

Executive evangelism

Partner marketing

Demand generation

Strategic storytelling

Cross-functional leadership

Global program management

Market positioning

AI infrastructure marketing

B2B technology marketing

Job description

• We are seeking a Head of Cloud Marketing to lead VAST’s global cloud marketing strategy across hyperscalers, neoclouds, and emerging cloud providers. This is a high-impact leadership role responsible for establishing VAST as the foundational data platform for the next generation of cloud and AI infrastructure
• This leader will own the global cloud marketing agenda, combining strategic positioning, executive evangelism, partner go-to-market programs, and demand generation to accelerate VAST’s adoption across the cloud ecosystem
• A central priority will be developing and launching a global neocloud program designed to aggressively expand VAST’s presence across AI-focused cloud providers. The role will also drive joint marketing initiatives with major hyperscalers and expand VAST’s reach into emerging and sovereign cloud markets
• Reporting directly to the global marketing leadership team, this individual will lead a focused cloud product marketing function and orchestrate a cross-functional, global team spanning field marketing, demand generation, partner marketing, and program investment
• Own Global Cloud Marketing Strategy: Develop and execute VAST’s worldwide marketing strategy across AWS, Microsoft Azure, Google Cloud, Oracle Cloud, neoclouds, and sovereign cloud providers, driving awareness, market positioning, partner engagement, and adoption
• Build and Launch the Global Neocloud Program: Lead the marketing strategy and execution of a major neocloud initiative, including partner acquisition campaigns, promotional programs, market development funds (MDF), and scalable go-to-market motions designed to establish VAST across the global neocloud ecosystem
• Drive Hyperscaler Marketing and Joint GTM: Build strategic marketing programs with major hyperscalers, aligning messaging, co-marketing initiatives, partner campaigns, and field execution to accelerate pipeline and strengthen VAST’s cloud market presence
• Lead Market Positioning and Executive Evangelism: Shape the narrative for VAST as the Operating System for AI across cloud environments. Serve as a visible market evangelist, developing thought leadership, executive messaging, industry engagement, and compelling value propositions for cloud providers and their customers
• Lead Cloud Product Marketing: Oversee cloud-focused product marketing, translating VAST’s technical capabilities, roadmap, and partner integrations into differentiated positioning, solution messaging, sales enablement, and go-to-market programs
• Orchestrate Global Demand Generation: Lead a virtual team of regional field marketers and cross-functional partners to execute coordinated cloud campaigns across North America and international markets, ensuring measurable pipeline contribution and partner activation
• Own Program Strategy and Investment: Partner with Finance, Alliances, and Marketing leadership to structure and optimize cloud marketing investments, MDF programs, campaign budgets, and partner incentives, ensuring scalable execution and measurable business impact
• Build and Scale the Cloud Marketing Function: Develop a focused, high-performing organization, establishing clear priorities, cross-functional alignment, and a scalable operating model as VAST’s global cloud business expands

Executive presence and evangelism capabilities, including experience influencing senior technology leaders, representing a company externally, and shaping market perception through thought leadership and strategic communications Entrepreneurial, builder mentality, with the ability to launch new programs, establish operating models, navigate ambiguity, and execute effectively in a fast-growing organization 10+ years of B2B technology marketing experience, including significant leadership experience in cloud, enterprise infrastructure, AI platforms, or data technologies Strong product marketing and technical credibility, with the ability to translate complex cloud architectures, AI infrastructure capabilities, and platform technologies into compelling market narratives and business value Demonstrated success building global partner marketing and GTM programs, including joint campaigns, partner activation, co-marketing, and market development initiatives Proven cloud ecosystem expertise, with a strong understanding of hyperscaler partnerships, neoclouds, cloud service providers, and the evolving AI infrastructure landscape Experience leading global, cross-functional teams, including direct reports and matrixed organizations spanning product marketing, field marketing, demand generation, and alliances Strong commercial orientation, with a track record of connecting marketing strategy and investment to partner adoption, pipeline creation, and revenue growth