Director of Business Intelligence
StartupNWA
A complete application in a minute
Tailored resume and cover letter, ready to send.
Job summary
The University of Arkansas, Fayetteville seeks a Director of Business Intelligence to lead analytics across Razorback Athletics, focusing on external and revenue-generating operations including ticketing and fundraising. You will integrate fan, donor, and commercial data to improve performance and support strategic decisions.
Responsibilities include developing analytics strategies, establishing reporting frameworks, and leveraging AI and automation to drive revenue growth while collaborating
Qualifications
- Bachelor's degree in a relevant data/analytics field.
- At least 3 years of progressive experience in data analytics, BI, data management, or related field.
- Experience with Power BI, Tableau, Qlik, or similar tools.
- Experience developing, monitoring, and reporting KPIs, dashboards, or BI measures.
- Experience using SQL or comparable data-querying tools.
Responsibilities
- Provide strategic leadership for data analytics, BI, and innovation initiatives in Razorback Athletics focusing on revenue-generating operations.
- Integrate fan, donor, and commercial data to identify revenue opportunities and improve performance.
- Develop and execute analytics strategies; establish performance measures and reporting frameworks.
- Collaborate with department leaders to support strategic, operational, and revenue initiatives.
- Ensure regular attendance and maintain collegial working relationships.
Skills
Education
Tools
Job description
Students at all University of Arkansas institutions will view open positions and apply within Workday by searching for “Find Jobs for Students.”
University of Arkansas, Fayetteville students will view open positions and apply within Workday by searching for “Find Student Jobs at UAF.”
All Job Postings will close at 12:01 a.m. CT on the specified Closing Date (if designated).
If you close the browser or exit your application prior to submitting, the application process will be saved as a draft. You will be able to access and complete the application through “My Draft Applications” located on your Candidate Home page.
11/09/2026
Data Analysis and Insights
No
Regular
No
University of Arkansas, Fayetteville
Founded in 1871, the University of Arkansas is a land grant institution, classified by the Carnegie Foundation among the nation’s top 2 percent of universities with the highest level of research activity. The University of Arkansas works to advance the state and build a better world through education, research, and outreach by providing transformational opportunities and skills, fostering a welcoming climate, and nurturing creativity, discovery, and the spread of new ideas and innovations.
The University of Arkansas campus is located in Fayetteville, a welcoming community ranked as one of the best places to live in the U.S. The growing region surrounding Fayetteville is home to numerous Fortune 500 companies and one of the nation’s strongest economies. Northwest Arkansas is also quickly gaining a national reputation for its focus on the arts and overall quality of life.
As an employer, the University of Arkansas offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance. The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.
Below you will find the details for the position including any supplementary documentation and questions, you should review before applying for the opening.
Disability Accommodations | OEOC | University of Arkansas (uark.edu): Request an Accommodation. Applicants are required to submit a request for each position of which they have applied.
For general application assistance or if you have questions about a job posting, please contact Human Resources at 479.575.5351.
All application materials must be uploaded to the University of Arkansas System Career Site https://uasys.wd5.myworkdayjobs.com/UASYS
Please do not send to listed recruitment contact.
Marketing and Brand Development
The Director of Business Intelligence provides strategic leadership for data analytics, business intelligence, and innovation initiatives within Razorback Athletics, with a primary focus on external and revenue-generating operations, including ticketing, fundraising, marketing, licensing, merchandising, corporate partnerships, and concessions. The Director serves as the department's analytics lead, integrating fan, donor, and commercial data to identify revenue opportunities, improve business performance, and support strategic decision-making. This position develops and executes department-wide analytics strategies, establishes performance measures and reporting frameworks, and identifies opportunities to leverage emerging technologies, automation, and advanced analytics to improve organizational effectiveness.
This position reports to the Senior Associate Athletic Director for Marketing & Business Development and works collaboratively with the Senior Associate Athletic Director/CFO, Senior Deputy Athletic Director for Resource Generation, and other department leaders to support strategic, operational, and revenue-generating initiatives.
Regular, reliable, and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.
Minimum Qualifications:
- Bachelor's degree in Data Analytics, Business Administration, Information Systems, Computer Science, Statistics, Mathematics, or a related field
- At least 3 years of progressive experience in data analytics, business intelligence, data management, or a closely related data-focused field
- Demonstrated professional experience utilizing business intelligence and data visualization platforms such as Power BI, Tableau, Qlik, or similar tools
- Demonstrated experience developing, monitoring, and reporting organizational KPIs, performance metrics, dashboards, or other business intelligence measures
- Demonstrated experience using SQL or comparable data-querying tools to extract, analyze, and interpret data from multiple sources
Preferred Qualifications:
- Master's degree in Business Administration (MBA), Data Analytics, Information Systems, or a related field
- At least 5 years of progressive experience in analytics, business intelligence, data management, or strategic planning
- Experience in collegiate or professional athletics, entertainment, ticketing, fundraising, hospitality, or another consumer-focused revenue environment
- Experience developing pricing, demand forecasting, propensity, lead-scoring, or other predictive models supporting revenue generation
- Experience working with ticketing, fundraising/donor, CRM, digital marketing, point-of-sale, or other consumer revenue data systems
Knowledge, Skills, & Abilities:
- Ability to lead enterprise analytics initiatives and implement data-driven strategies that support organizational and revenue objectives
- Knowledge of SQL, data warehousing, ETL processes, database structures, and data visualization principles
- Knowledge of revenue-generating data environments, including ticketing, donor systems, CRM, digital marketing, point-of-sale, and multimedia rights reporting.
- Knowledge of pricing, demand forecasting, propensity modeling, lead scoring, and predictive analytics in ticketing, fundraising, or comparable consumer revenue environments
- Skill in leveraging artificial intelligence, machine learning, predictive analytics, and automation to improve processes, forecasting, and organizational decision-making
- Skill in leadership, communication, presentations, stakeholder management, and collaboration across functional areas
- Ability to lead enterprise analytics initiatives and implement data-driven strategies that support organizational and revenue objectives
- Ability to manage complex projects, competing priorities, and organizational change while meeting established objectives and deadlines
- Ability to think strategically, solve complex problems, exercise sound judgment, and identify opportunities for organizational improvement
Commensurate with education and experience.
Resume
Proof of Veteran Status
Roberto Pacheco-HR Coordinator, ropacheco@uark.edu
Criminal Background Check, Financial Credit Check, Sex Offender Registry
N/A
Manipulate items with fingers, including keyboarding
N/A
Yes
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
