Director of AI-Driven MarTech Platform

The Coca-Cola Company; Atlanta (GA); On-site; USD 180,000 - 240,000; Full time

Job summary

The Coca-Cola Company is seeking a Director of Digital Operations to lead a flagship MarTech product line end-to-end, from discovery to delivery and operation. You will coordinate a global engineering team, partner with Product Management and Data Services, and drive AI-native delivery with strong security and cost discipline.

Responsibilities include defining the technology roadmap, coaching engineers, and ensuring reliable, scalable platforms across regions, while engaging with marketers on

Qualifications

• 15+ years of software engineering experience
• Proven product ownership with outcomes
• Global, distributed engineering leadership experience
• Strong MarTech & AdTech credibility
• Cloud & DevOps depth (AWS/Azure) with CI/CD practices
• Experience with AI-native development preferred
• Exceptional communication to marketers and executives

Responsibilities

• Own end-to-end engineering and delivery of large-scale MarTech products
• Lead globally distributed engineering teams
• Deliver high-quality consumer experiences across web and apps
• Define the product technology roadmap aligned with marketing strategy
• Coach and develop engineering talent and establish engineering standards
• Manage external partners and integrated third-party products
• Drive AI-native engineering, LLM integration, and RAG patterns
• Collaborate with Data Services and Marketing on data lakes and identity resolution
• Champion engineering practices: CI/CD, observability, SRE/SLOs, AI governance
• Own AI cost management and FinOps for AI workloads

Skills

Software engineering

Product ownership

Team leadership

MarTech/AdTech

Communication

Leadership presence

Education

Bachelor’s degree in engineering or computer science

Advanced degree preferred

Tools

AWS

Azure

CI/CD

Job description

The Coca-Cola Company is seeking a Director of Digital Operations to lead a flagship MarTech product line end-to-end, from discovery to delivery and operation. You will coordinate a global engineering team, partner with Product Management and Data Services, and drive AI-native delivery with strong security and cost discipline.

Responsibilities include defining the technology roadmap, coaching engineers, and ensuring reliable, scalable platforms across regions, while engaging with marketers on