Director of Ads Measurement & Experimentation - Hybrid

LinkedIn; California (MO); Hybrid; USD 231,000 - 378,000; Full time

Benefits offered by this job

Health and wellness programs

Paid time off

Job summary

LinkedIn is hiring a senior leader to own LMS AMO measurement, driving hypothesis testing, lift estimation, and privacy-conscious attribution. You will partner with PM, Eng, Data Science and Legal to deliver rigorous measurement that informs product decisions and advertiser value.

The role requires 10+ years in leadership, AI/ML for ads, and experience building scalable data pipelines. The position is hybrid, offering collaboration across LinkedIn offices and remote work where feasible.

Qualifications

• Bachelor's degree in a quantitative field (Computer Science, Operations Research, Statistics, Economics or related)
• 10+ years of leadership experience in similar roles
• Background in AI/ML techniques for advertising platforms
• Experience delivering end-to-end high-QPS systems with massive data
• Experience managing teams of 50+ individuals and first/second-line managers

Responsibilities

• Own end-to-end measurement strategy for LMS AMO: hypothesis development, experiment design, lift estimation, and causal inference
• Define and scale experimentation guardrails: randomized holdouts, multi-cell designs, geo tests, sequential testing, and power/sample-size planning
• Lead incrementality measurement across funnel stages (including BOFU), quantifying true lift for conversions, leads, and revenue outcomes
• Architect privacy-aware attribution approaches with robust uncertainty estimates
• Partner with PM/Eng to make measurement a product capability: telemetry requirements, experiment platforms, dashboards, and reviewer workflows
• Establish canonical reporting, confidence intervals, and decision thresholds to reduce ambiguity and prevent p-hacking
• Collaborate with Privacy, Legal, and Compliance to ensure methods meet regulatory constraints
• Create operating rhythms: weekly measurement reviews, pre-mortems/post-mortems, learning agendas
• Mentor and grow measurement scientists and engineers; set clear goals and hiring plans
• Communicate outcomes to executives and customers in clear, actionable narratives

Skills

People Leadership

AI/ML experience

Ads experience

Education

Bachelor's degree in a quantitative field

Tools

Hadoop

Spark

Distributed stores

Streaming

Recommender systems

Statistical methods

Experimental design

Job description

LinkedIn is hiring a senior leader to own LMS AMO measurement, driving hypothesis testing, lift estimation, and privacy-conscious attribution. You will partner with PM, Eng, Data Science and Legal to deliver rigorous measurement that informs product decisions and advertiser value.

The role requires 10+ years in leadership, AI/ML for ads, and experience building scalable data pipelines. The position is hybrid, offering collaboration across LinkedIn offices and remote work where feasible.