DIRECTOR OF ADMISSIONS

Gurnick Academy Of Medical Arts Llc; Modesto (CA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Life insurance

Disability coverage (short/long-term)

Employee Assistance Program (EAP)

Flexible Spending Accounts (FSA)

Health Savings Account (HSA)

Job summary

Gurnick Academy of Medical Arts is seeking a Director of Admissions for the Modesto, CA campus. This full-time on-site role leads admissions operations, trains staff, and ensures enrollment goals are met through CRM-driven campaigns and events.

You will develop strategic admissions plans, manage materials and campaigns, and maintain professional campus image while collaborating across departments to maximize student enrollment and retention.

Qualifications

• 6+ years of progressively responsible experience in admissions, enrollment, or sales.
• Excellent verbal, written, and presentation skills with ability to interact across campus.
• Strong knowledge of ethics and professional standards for admissions.
• Fluency in reporting and data analysis to drive enrollment decisions.

Responsibilities

• Oversee campus admissions processes and train staff.
• Develop integrated admissions strategies aligned with campus goals.
• Create and manage admissions materials, events, and marketing practices.
• Recruit, train, supervise, and motivate Admissions Advisors and support staff.
• Ensure lead distribution and scheduling meet business needs, including evenings/weekends.
• Monitor speed to lead, conversion targets, and quality of outreach.

Skills

Leadership

Communication

Presentation skills

Data analysis

Education

Bachelor’s degree (administrative/Business/ Liberal Arts or Social Sciences)

Graduate Degree in Administration (preferred)

Tools

CRM software

Data dashboards

Job description

Gurnick Academy is a leading Bay Area private healthcare college offering an extensive variety of Nursing, Allied healthcare, and Imaging programs.Gurnick Academy is currently seeking a Director of Admissions for our Modesto, CA Campus. This is a ground position working on Campus.Position: Full-timeBenefits:Comprehensive medical, dental, and vision insuranceLife insuranceShort-term and long-term disability coverageEmployee Assistance Program (EAP)Flexible Spending Accounts (Health, Dependent Care, Transit & Parking)Health Savings Account (HSA) with enrollment in a qualified medical planPaid time off401(k) retirement planBasic FunctionThe Director of Admissions is responsible for management, training, and admission outcomes of the operations of Admissions at the Campus Level. This will be done by ensuring Campus Level Admissions Advisors are consistently executing their daily operational plans / priorities / CRM updates / and executing on appropriate campaigns and community based lead generation events. In addition, the Director of Admissions is responsible for maintaining a highly professional image, the consistent management, introduction and training of company provided policies and procedures, and proactively managing the day-to-day admissions operations ensuring campus level student enrollment goals and key measures are met.Essential Job DutiesOversee and Direct the admissions processes for Campus Level Admissions and provide training as requiredDevelop comprehensive, integrated admissions strategies in support of the Gurnick's vision, mission and priorities.Oversee and participate in the development of admissions materials, events, and marketing practicesRecruit, train, manage, supervise, and motivate Admissions Advisors and support staffEnsure appropriate lead distribution to admissions teamEnsure conversion rate targets are met by individual admissions personnelEnsure appropriate scheduling of advisors to meet business needs including evenings and weekendsEnsure speed to lead benchmarks are met by programConduct quality control activities to ensure script frameworks and message compliance for calls, SMSs, and email correspondence with prospective studentsConduct daily priority meetings and weekly overall progress meetings with Campus Level Admissions to ensure appropriate progress is being made towards enrollment goals and quality of workClearly communicate program requirements, academic requirements, and documentation needsStay up to date on all programs offered by the campus as well as changes in the employment marketplace – including program statistics such as placement rates, licensure pass rates, retention ratesReview pipeline status of candidates as they move through from introduction/information to enrollment stages of the admissions process with a focus on leads being properly processed through the contact strategyParticipate in scheduled evaluations and goal-setting meetings with Campus DirectorActively seek out and promote ongoing admissions best practicesOversee the process of retention of admitted students, ensuring they start on their scheduled start date.Assigned duties as required by the direct managerExperience and EducationBachelor’s degree in related Administrative, Business, Liberal Arts or Social Sciences (minimum) or Graduate Degree in Administration (preferred)6+ years of increasingly responsible experience managing admission, enrollment, or sales effort.Outstanding verbal, writing, and presentation skills. Must be able to communicate and interact effectively with students, faculty, staff, and all constituencies involved in the recruitment of new students.Working knowledge and understanding of established professional codes of ethics and related principles of good practice for Admissions professionals.Fluency with the execution of reporting and data analysis.Organizational knowledge of educational institutionsPreferred management work experience in a school environmentWorking knowledge or experience interfacing with hospitals and other healthcare organizationsGurnick Academy of Medical Arts is an equal opportunity employer and does not discriminate against applicants on the basis of race, color, religion, age, sex, marital status, national origin, disability, veteran status, or other characteristics protected by any applicable law.