Director New Business Development

APMP; Richmond (VA); On-site; USD 140,000 - 210,000; Full time

Job summary

APMP seeks a Sr. Director, New Business Development to drive all agency new business initiatives from strategy to final proposal delivery.

You will lead proposal responses, organize new business meetings, and coordinate outreach, while collaborating with the President/CEO and strategic marketing planning. The role requires strong writing, storytelling, and client-research skills in a fast-paced environment.

Qualifications

• Bachelor’s degree in PR, Advertising, Marketing or Mass Comm.
• Excellent MS Office, Canva, CRM skills.
• Excellent writing and editing skills.

Responsibilities

• Lead all New Business efforts, developing proposals and presentation materials.
• Research and assess new business opportunities and procurement.
• Maintain a database of target clients and opportunities.
• Establish win-themes and project milestones for proposals.

Skills

Proposal writing

RFP management

Storytelling

Sales experience

Marketing

Leadership

Education

Bachelor's degree in PR/Advertising/Marketing

Tools

MS Office

Canva

CRM

Job description

An integrated 360° advertising, marketing and social/digital agency with offices in Los Angeles, Washington, DC, NY, Baltimore, Dallas, and Richmond (VA) is seeking a full-time Sr. Director, New Business Development responsible for all agency new business development. Seeking a highly organized, independent, motivated and entrepreneurial team member with great proposal development, RFP management, writing, and storytelling skills and the ability to juggle a myriad of assignments and keep them moving forward on-time. This person will have the ability to operate strategically and tactically in virtual real time. This is a great opportunity for the right person with public sector RFP proposal development experience as well as sales and/or marketing experience to apply it with an agency that is committed to Doing a World of Good. Experience in government sector new business and proposal development is a requirement.

You will be working side-by-side with the President/CEO and strategic marketing planning – but you will “own” new business. You will be doing strategic thinking, organizing/writing/producing proposal responses, organizing new business meetings, new lead generation and outreach, networking, conducting marketing research, leading preparations for oral presentations, as well as pro-actively marketing and building brand awareness for the agency.

In addition, you'll be a part of the account service team and have an opportunity to work (on a limited basis) on current and prospective clients and participating in marketing brainstorming (because you are a key member of the strategic marketing team).

Details of the job include:

• Leading all New Business efforts, including developing fully prepared proposals and compelling presentation materials for prospective client presentations.
• Researching, identifying and assessing new business opportunities
• Mantaining a dara base of target clients and upcoming procurement opportunities
• Establishing win-themes
• Creating schedules and milestones for proposal process
• Attending pre-proposal conferences
• Organizing and submitting questions
• Identifying team members (including subcontractors/partners)
• Championing the entire proposal preparation process
• Assigning writing responsibilities
• Organizing and writing case studies
• Organizing and writing bios/resumes
• Working with the creative team to develop spec creative (if needed) and org chart/other inforgraphics
• In large proposal efforts driving the red team review
• Organizing and developing the forms and required documents
• Pulling the entire proposal together into one story/theme/voice
• Ensuring it responds to the RFP’s requirements and evaluation criteria
• Arranging and conducting QC review of final proposal
• Submitting proposal to client
• Following up on all submitted proposals
• When invited, organizing oral presentations
• Developing the presentation
• Organizing the presentation team
• Organizing rehearsal(s)
• Ensuring technology and everything is ready for orals
• FInalizing presentation and final preparations for orals
• Following up with client after orals to address any remaining questions

Must haves:

A thick skin, highly organized, fearless sales/marketing skills, ability to take projects, own them, and deliver results (i.e., new business), excellent writing and editing skills, bachelor’s degree in PR, Advertising, Marketing or Mass Comm (or other appropriate area of study), excellent knowledge of MS Office, Canva, CRM, preferably with a Mac and exceptional presentation skills.

Ideal haves:

Sales/marketing ideas and experience in securing new business in an agency environment (with particular emphasis on RFP responses), public relations, marketing and desire to be a part of all things marketing (advertising, branding, integrated marketing)

Incredible work environment, fast paced, fun, creative, great opportunity to learn and grow. The advertiser is a drug-free workplace and an equal opportunity employer.