Director, Brand & Growth

Wpromote; El Segundo (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Wpromote in El Segundo, CA is seeking a Senior Proposal Manager to own inbound, proposal and RFP leadership from kickoff to submission. You will drive strategic narratives, manage client communications, and oversee all proposal materials to maintain a premium WPxGS brand experience.

You will coordinate Strategy, Media, Creative, Analytics, Technology, Finance, Legal, and Leadership while mentoring a direct report and refining workflows for efficiency and quality.

Qualifications

• 6+ years in proposal management or related fields within an Integrated media or creative advertising agency
• Experience leading complex RFP/RFI responses within advertising, media, marketing, consulting, or technology organizations
• Outstanding written, editing, proofreading, and communication skills
• Strong project management skills with the ability to manage multiple high-priority deadlines
• Exceptional organizational skills and attention to detail
• Experience building and maintaining knowledge management systems or content libraries
• Proficiency with Google Workspace, Salesforce, project management platforms, and collaborative work tools
• The ability to thrive in fast-paced, deadline-driven environments

Responsibilities

• Vet inbound opportunities and brief leadership on fit, scope, and next steps
• Own RFIs, RFPs, security questionnaires, procurement requests, and proposals from kickoff through submission
• Manage client and procurement communications, workplans, timelines, trackers, and review schedules
• Manage third-party consultant and procurement communications throughout the proposal process
• Partner with Growth Leads and Pitch Leadership to shape tailored, strategic proposal narratives
• Oversee credentials, proposals, executive summaries, and supporting materials with the Growth Coordinator
• Ensure all materials meet editorial standards and deliver a consistent, premium WPxGS brand experience
• Coordinate contributors across Strategy, Media, Creative, Analytics, Technology, Finance, Legal, and Executive Leadership
• Track progress, risks, dependencies, and milestones; drive accountability and timely leadership reviews
• Coordinate presentation production, printed materials, leave-behinds, and meeting logistics as needed
• Own the proposal library and keep agency materials current, accurate, and accessible
• Maintain bios, leadership profiles, case studies, service descriptions, capabilities, certifications, awards, and partner and technology information
• Steward proposal knowledge in AI systems and repositories; develop reusable content with subject matter experts
• Manage and develop a direct report through coaching, mentorship, regular feedback, and workload prioritization
• Improve proposal workflows, templates, and governance to increase efficiency and quality
• Establish proposal management best practices and train team members on tools, processes, and standards
• Help onboard and train new team members on proposal tools, processes, and standards

Skills

Proposal management

Project management

Excellent written communication

Editing and proofreading

Content coordination

Knowledge management

Cross-functional collaboration

Tools

Google Workspace

Salesforce

Project management tools

Collaboration tools

Job description

You Will Own

• Inbound, Proposal & RFP Leadership:

• Vet inbound opportunities and brief leadership on fit, scope, and next steps

• Own RFIs, RFPs, security questionnaires, procurement requests, and proposals from kickoff through submission

• Manage client and procurement communications, workplans, timelines, trackers, and review schedules

• Manage third-party consultant and procurement communications throughout the proposal process

• Proposal Development & Content:

• Partner with Growth Leads and Pitch Leadership to shape tailored, strategic proposal narratives

• Oversee credentials, proposals, executive summaries, capability presentations, and supporting materials with the Growth Coordinator

• Ensure all materials meet editorial standards and deliver a consistent, premium WPxGS brand experience

• Cross-Functional Pitch Operations:

• Coordinate contributors across Strategy, Media, Creative, Analytics, Technology, Finance, Legal, and Executive Leadership

• Track progress, risks, dependencies, and milestones; drive accountability and timely leadership reviews

• Coordinate presentation production, printed materials, leave-behinds, and meeting logistics as needed

• Knowledge & Content Management:

• Own the proposal library and keep agency materials current, accurate, and accessible

• Maintain bios, leadership profiles, case studies, service descriptions, capabilities, certifications, awards, and partner and technology information

• Steward proposal knowledge in AI systems and repositories; develop reusable content with subject matter experts

• Team Leadership & Process Excellence:

• Manage and develop a direct report through coaching, mentorship, regular feedback, and workload prioritization.

• Improve proposal workflows, templates, and governance to increase efficiency and quality

• Establish proposal management best practices and train team members on tools, processes, and standards

• Help onboard and train new team members on proposal tools, processes, and standards

Requirements

• 6+ years of experience in proposal management, new business, agency growth, marketing operations or related functions within an Integrated media or creative advertising agency

• 2+ years of experience

• Experience leading complex RFP/RFI responses within advertising, media, marketing, consulting, or technology organizations

• Demonstrated success supporting competitive proposal processes and cross-functional pursuit teams

• Outstanding written, editing, proofreading, and communication skills

• Strong project management skills with the ability to manage multiple high-priority deadlines simultaneously

• Exceptional organizational skills and attention to detail

• Experience building and maintaining knowledge management systems or content libraries

• Proficiency with Google Workspace, Salesforce, project management platforms, and collaborative work tools

• The ability to thrive in fast-paced, deadline-driven environments

Nice To Have

• Editorial or technical writing background

• Experience supporting consultant-led procurement processes

• Experience with proposal automation or knowledge management platforms

• Familiarity with AI-powered content management and prompt libraries

What We Offer

Salary is determined based on a wide range of factors, including relevant experience, knowledge, skills, job duties, and geographic location. For this role, we also offer programs such as medical/dental/vision insurance, 401(k) matching, paid time off, and various other benefits and perks.