Director, Marketing (IV Solutions)

Fresenius Kabi; Lake Zurich (IL); On-site; USD 165,000 - 190,000; Full time

Job summary

Fresenius Kabi in Lake Zurich, IL seeks a Director of Marketing (IV Solutions) to drive strategic direction, commercial performance, and lifecycle management of assigned IV Solutions portfolios. You will lead a team of Marketing and Product Managers and partner with Sales, Finance, Supply Chain, Manufacturing, and Business Development to align strategies with customer needs and market opportunities.

The role emphasizes portfolio strategy, pricing, market access, and new product commercialization

Qualifications

• Experience directing marketing portfolios with P&L responsibility.
• Ability to lead cross-functional teams across marketing, sales, finance, and operations.
• Strong market research and competitive intelligence capabilities.

Responsibilities

• Own the financial performance and P&L of product portfolios.
• Lead, coach and develop Marketing and Product Managers.
• Develop market insights to inform portfolio strategies and pricing.
• Guide lifecycle management from feasibility to post-launch.
• Collaborate with manufacturing, supply chain and sales for launches.
• Align demand forecasts with commercial objectives and production capability.
• Monitor KPIs and adjust strategies to maximize revenue and profitability.
• Develop go-to-market plans for new products and extensions.
• Oversee market access, pricing, and revenue optimization.

Skills

Portfolio Strategy

P&L Management

Team Leadership

Market Intelligence

Lifecycle Management

Pipeline Evaluation

New Product Commercialization

Market Research

Demand Forecasting

Pricing Strategy

Job description

Job Summary

The Director, Marketing (IV Solutions) is responsible for the strategic direction, commercial performance, and lifecycle management of assigned IV Solutions product portfolios. This position provides leadership in developing and executing portfolio strategies that drive revenue growth, optimize profitability, strengthen market positioning, and support long-term business objectives.

The Director oversees product marketing, portfolio planning, pricing and market access strategies, new product commercialization, and financial performance. Working collaboratively with Sales, Finance, Supply Chain, Manufacturing, Business Development, and other cross-functional stakeholders, this role ensures alignment of commercial strategies with customer needs, market opportunities, and organizational priorities.

Additionally, the Director leads and develops a team of Marketing and Product Managers, fostering accountability, collaboration, and continuous improvement to achieve business objectives.

Salary Range: $165,000 - $190,000 per year

Position is eligible to participate in a bonus plan with a target of 16% of the base salary. Final pay determinations will depend on various factors, including, but not limited to experience level, education, knowledge, skills, and abilities. Our benefits and programs are comprehensive and thoughtfully crafted to ensure our colleagues live healthy lives and have support when it matters most.

Responsibilities

• Portfolio Strategy and P&L Management : Own the financial performance and P&L of assigned product portfolios, including revenue growth, gross profit, pricing effectiveness, and overall portfolio profitability. Develop and execute strategies to achieve financial objectives and support sustainable business growth.
• Team Leadership and Development : Lead, coach, and develop a team of Marketing and Product Managers, establishing clear responsibilities, performance expectations, and accountability for assigned portfolios. Foster a high-performing, collaborative team environment while ensuring compliance with Fresenius Kabi policies, processes, and business standards.
• Market and Competitive Intelligence : Develop and maintain comprehensive knowledge of assigned product portfolios, including market dynamics, customer needs, competitive positioning, emerging industry trends, and future growth opportunities. Leverage market insights to inform portfolio strategies and commercial decisions.
• Product Lifecycle Management : Provide strategic leadership throughout the product lifecycle, including feasibility assessment, product development, commercialization, lifecycle optimization, and post-launch performance. Ensure portfolio strategies align with customer requirements, market opportunities, and established revenue and gross profit objectives.
• Pipeline Evaluation and Portfolio Planning : Maintain a comprehensive understanding of pipeline products, including product characteristics, intellectual property and legal considerations, competitive dynamics, manufacturing capabilities, pricing strategies, market access requirements, and potential barriers to entry. Evaluate commercial opportunities and risks to support portfolio investment and prioritization decisions.
• New Product Commercialization : Develop and lead go-to-market strategies for new product launches and line extensions, including market positioning, pricing, market access, demand forecasting, and commercialization planning. Oversee cross-functional launch execution and ensure Sales teams are equipped with the necessary training, resources, and tools to support successful product adoption and commercial performance.
• Market Research and Customer Insights : Continuously evaluate the market environment to identify evolving customer needs, competitive threats, and opportunities for portfolio expansion. Define market research priorities and collaborate with Market Research leadership to design and execute studies that inform product development, commercialization strategies, and long-term business planning.
• Demand Forecasting and Supply Alignment : Lead cross-functional collaboration between the Market Unit (MU), Production Unit (PU), and Business Unit (BU) to align demand forecasts with commercial objectives and operational capabilities. Partner with Manufacturing, Supply Chain, Customer Service, and other stakeholders to improve forecast accuracy, evaluate monthly variances, identify market drivers, and proactively address supply and demand risks.
• Commercial Performance Analysis : Partner with Business Analytics and Finance to develop and validate market assumptions, evaluate product performance, and support recurring forecasting and business planning cycles. Monitor key performance indicators, including sales trends, revenue and gross profit variances, market share, and contract compliance opportunities, to identify risks and recommend corrective actions.
• Pricing and Market Access Strategy : Develop and execute pricing