Director, Marketing Analytics Data Products & AI

PNC; Virginia; On-site; USD 176,000 - 326,000; Full time

Benefits offered by this job

Medical/prescription coverage (HSA)

Dental and vision options

401(k) with PNC match

Paid holidays

Wellness program

Job summary

PNC is seeking a Product Management Group Manager within the Data, Modeling & Marketing organization. Based in Tysons Corner, VA or other major hubs, you will lead Marketing Analytics data products, shaping measurement, insights, and AI-enabled capabilities to accelerate marketing performance.

You will partner with senior leaders, build governance, drive data modernization, and mentor high-performing teams while balancing operations and transformation.

Qualifications

• University degree in Business, Product Management, Data Analytics, Computer Science, Information Systems, Engineering, Statistics, Economics, or related field.
• 10+ years in Product Management, Data & Analytics, Data Products, Technology, Strategy, or related disciplines.
• 5+ years of people leadership experience with a track record of developing teams.

Responsibilities

• Define and execute the vision, strategy, and roadmap for Marketing Analytics data products.
• Lead large-scale data modernization and transformation initiatives.
• Establish and maintain data governance, quality, and reliability frameworks.
• Drive adoption of AI, Generative AI, LLMs, AI agents, and conversational analytics.
• Translate business and analytical needs into data product requirements and delivery plans.
• Partner with senior leaders to align priorities and drive outcomes.
• Lead and develop high-performing teams and foster innovation and accountability.
• Balance ongoing operations with long-term transformation efforts.

Skills

Executive communication

Strategic thinking

Problem solving

Change management

Leadership

Education

Bachelor's degree

Master's degree preferred

Job description

PNC is seeking a Product Management Group Manager within the Data, Modeling & Marketing organization. Based in Tysons Corner, VA or other major hubs, you will lead Marketing Analytics data products, shaping measurement, insights, and AI-enabled capabilities to accelerate marketing performance.

You will partner with senior leaders, build governance, drive data modernization, and mentor high-performing teams while balancing operations and transformation.