Director, Influencer Creator Growth

Patterns LLC; Mundelein (IL); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Patterns LLC is seeking a seasoned sales and partnerships leader to drive creator alliances and monetization strategies. You will identify high-potential creators, manage outreach, and close partnerships that fuel growth.

You will collaborate with marketing, product, and analytics teams to optimize campaigns, measure GMV and earnings per creator, and align with company goals. This role supports a hybrid US work model with in-office days.

Qualifications

• 8+ years in creator economy or influencer marketing.
• Proven sales and business development instincts, with experience closing partnerships and driving pipeline.
• Experience recruiting and partnering with commerce-driven creators.
• Strong understanding of affiliate monetization, conversion dynamics, and creator earnings models.

Skills

CRM outreach

Data-driven

Creator platforms

Cross-functional

Tools

HubSpot

Salesforce

Job description

Job Description

The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.

Location: Santa Monica, CA, or New York, NY.

Work Arrangement: Hybrid – Candidates must be available to work from the office at least 2 days per week.

Client Details

Our company is a marketing technology company that drives new customers and sales to retailers and generates premium earnings for content creators. Each year we deliver over $4 billion in sales to retailers and pay out industry-leading rates to publishers and influencers. With 30+ years of proven success in the US, UK, EMEA, and APAC, we are a long-time ecommerce pioneer.

Soft Skills & Leadership Traits

• High level of initiative and ownership; operates as a self-starter in a builder environment
• Strong communication and persuasion skills, with the ability to clearly articulate value and influence decisions
• Ability to earn trust quickly with creators and establish credibility in conversations about their business
• Resilient and persistent, with comfort managing long sales cycles and multiple touchpoints

Technical & Functional Skills

• Experience using CRM or pipeline management tools (e.g., HubSpot, Salesforce, etc.) to manage outreach and track performance
• Data-driven mindset with the ability to interpret performance metrics (GMV, conversion rates, earnings per creator)
• Familiarity with key creator platforms and tools (e.g., Instagram, TikTok, LTK, ShopMy, Amazon Storefront, etc.)
• Ability to leverage data and tools to identify high-potential creators and prioritize outreach
• Experience collaborating cross-functionally with marketing, product, and analytics teams to drive outcomes

Requirements

• 8+ years in the creator economy, influencer marketing, affiliate marketing, or social commerce xzgxqkn
• Proven sales and business development instincts, with experience closing partnerships and driving pipeline
• Experience recruiting and partnering with commerce-driven creators
• Strong understanding of affiliate monetization, conversion dynamics, and creator earnings models
• Deep understanding of the creator landscape, including the conferences, events, and meet ups that matter most
• Demonstrated ability to build and manage a pipeline, including sourcing, outreach, and conversion tracking
• Strong relationship-building skills with both creators and internal leadership