Director, GTM Enablement

basis-ai; New York (NY); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Health & Wellness

Unlimited PTO

Office perks

401(k) plan

Team culture

Parental leave

Job summary

Basis is hiring a Director of GTM Enablement in NYC to own how Basis sellers ramp, sell, and improve. You will establish the enablement strategy, define onboarding programs, and build a scalable coaching layer with playbooks.

You will work closely with sales leadership and scale the enablement team as the company grows. You will codify best practices from discovery to objections, and own tooling such as enablement platforms and content libraries.

Qualifications

• 8+ years in sales enablement or GTM roles at B2B software companies.
• Experience building or leading an enablement function.
• Strong point of view on sales methodology and field adoption.
• Proven ability to drive metrics from data and field signals.
• Ability to partner with sales leadership and executives.

Responsibilities

• Set enablement strategy and ramp expectations across motions (firm, in-house, CAS, tax, audit).
• Define onboarding programs and measurement tied to revenue growth.
• Build coaching tools: call standards, deal review, scorecards, and common language.

Skills

Sales enablement

GTM strategy

Coaching

Data-driven

Tools

Enablement platform

Content library

Conversation intelligence

Job description

About Basis

Basis builds real agents that do real work in the real economy. Our agents operate for hours at a time, performing end-to-end work for some of the largest accounting firms in the world. We recently raised $100M at >$1B valuation and are racing to deploy the most advanced applied ML at production scale. Our investors include: Khosla Ventures (Keith Rabois & Vinod Khosla), Accel (Miles Clements), Google Ventures, Nat Friedman & Daniel Gross, Adam D'Angelo, Jeff Dean, Jack Altman, Noam Brown, Kyle Vogt, Amjad Masad, Clem Delangue and many other operators/technical leaders. "Basis is on the frontier of building production-grade, long-horizon agents. They've pushed the limits of what we thought our models could do on real-world, economically valuable, complex accounting tasks. They've been a great collaborator in helping us shape what the future of agents looks like." — Prashant Mital, Applied AI Lead, OpenAI

What you'll be doing:

We're looking for a Director of GTM Enablement to own how every Basis seller ramps, sells, and gets better. Enablement at Basis is not a training calendar. It is the system that turns a fast-changing product and a technical buyer into consistent execution across AE, BDR, channel, and customer-facing teams.

You'll set the strategy and own the function. That means the ramp standard, the methodology, the coaching cadence, the content system, and the measurement that ties it all to revenue. You'll report to our Head of GTM AI Ops, work directly with sales leadership, and build the enablement team as we scale.

• Set the enablement strategy: Decide what great looks like at each ramp stage across our motions: firm, in-house, CAS, tax, audit. Sequence the work against revenue goals.

• Own the ramp system: Define the standard a manager uses to call a new rep ready, progressing, or in trouble at day 30, 60, and 90. Make onboarding a program, not a week of shadowing.

• Build the coaching layer: Give frontline managers the tools to coach: call standards, deal review structure, scorecards, and a shared language for what good sounds like.

• Codify the playbook: Turn our best reps' discovery, demo, and objection handling into documented, teachable motions. Keep them current as the product ships.

• Own the tooling and content stack: Choose and run the systems: enablement platform, content library, conversation intelligence. Use agents and AI workflows where they make reps faster, and measure whether they do.

• Prove the impact: Tie enablement to ramp time, win rates, and rep productivity. Fund what works, cut what doesn't.

• Build the team: Hire and lead enablement managers and program builders as coverage expands across segments and products.

Location: NYC, Flatiron office. In person, five days per week.

What you'll bring:

• 8+ years in sales enablement or GTM roles at B2B software companies, including time building or running an enablement function.

• Experience managing and developing enablement practitioners, sales managers, or trainers.

• A point of view on sales methodology (MEDDICC, Command of the Message, Challenger, or equivalent) and proof you made one stick in the field.

• Comfort with sales performance data. You set priorities from numbers and field signal, not request volume.

• Standing with sales leadership. You can push back on a VP of Sales and keep the relationship.

What we'd love to see:

• Enablement for teams selling accounting or finance software into the office of the CFO.

• Founding-enablement experience: first dedicated hire or first leader at a high-growth company.

• Hands-on use of AI in enablement: agent-built content, call scoring, coaching at scale.

• A quota-carrying past. Former closers make credible coaches.

What success looks like in this role:

• Faster ramp: New reps hit the readiness bar on the timeline you set, and managers trust the call.

• One playbook: Reps run the same discovery and demo motions because yours won.

• Managers who coach: Frontline leaders run the coaching cadences you designed instead of ad hoc feedback.

• Visible impact: Leadership can see enablement's effect on win rate and productivity, beyond sessions delivered.

Benefits at Basis

We offer a competitive and thoughtful benefits package designed to support your physical, mental, and financial well-being:

• Health & Wellness: Premium Medical, Dental, and Vision coverage; Life Insurance; and 6 coaching & 6 therapy sessions through Spring Health.

  • Basis will cover 100% of your Wellhub Gold membership.

  • Wellhub gives you access to gyms like Lifetime, SoulCycle, NYSC and so many more - as well as access to wellness apps like Strava & Headspace!

• Time off: Unlimited PTO + 12 paid company holidays.

• In-Office Perks: Daily meal stipends, a fully stocked kitchen, and $300 toward your custom desk setup.

• Financial Benefits: Pre-tax commuter benefits and 401(k) retirement plan

• Team Culture: Monthly office activities and frequent optional team happy hours.

• Parental Leave