Director, Global Growth Marketing Programs

Qualys; Denver (CO); On-site; USD 170,000 - 195,000; Full time

Job summary

Qualys is seeking a Director Integrated Marketing Programs to lead strategic integrated campaigns and special projects that drive growth in new customer acquisition, retention, and expansion of Qualys global client base.

You will steer campaign strategy, own demand programs, and ensure cross-functional alignment with Product, Sales, and Revenue Ops. Reporting to the CMO, the role emphasizes data-driven Go-To-Market execution and metrics-driven optimization.

Qualifications

• Minimum of 12 years of leading successful global marketing programs from strategic planning, project managing, operational execution excellence for B2B.

Responsibilities

• Own and drive end-to-end marketing demand programs with strategic goals and ICP targeting.

Skills

GTM strategy

Global marketing programs

Cross-functional leadership

Budget management

BI reporting

Salesforce/Marketo

AI tools usage

Executive communications

Content creation

Tools

Salesforce CRM

Marketo

6sense

Tableau

Domo

Looker

Job description

Qualys is seeking a Director Integrated Marketing Programs to lead strategic integrated campaigns and special projects that drive growth in new customer acquisition, retention, and expansion of Qualys global client base.

You will steer campaign strategy, own demand programs, and ensure cross-functional alignment with Product, Sales, and Revenue Ops. Reporting to the CMO, the role emphasizes data-driven Go-To-Market execution and metrics-driven optimization.