Director, Franchise Intelligence

The Coca-Cola Company; Draper (UT); On-site; USD 180,000 - 230,000; Full time

Job summary

The Coca-Cola Company in Salt Lake City invites a Director of Franchise Intelligence to lead performance management across its bottling network. You will analyze revenue, volume, and market share, and translate data into actionable plans to improve franchise execution.

The role requires a strong background in CPG, strategic leadership, and the ability to influence stakeholders. You will work with local teams to identify growth opportunities and ensure alignment with the enterprise strategy.

Qualifications

• Bachelor’s degree in Business, Marketing or Management is required.
• 5+ years in consumer-packaged goods with direct sales, SP&I, key accounts or franchise management.
• Experience in annual business planning, forecasting, customer and distributor management.
• A proven track record of delivering positive revenue results.
• Strong selling, negotiating, and relationship-building skills in a entrepreneurial setting.
• Knowledge of channel marketing, syndicated research and competitive analysis.

Responsibilities

• Lead weekly/monthly performance management, including competition and execution assessment.
• Report on revenue, volume, share, and key transaction metrics.
• Monitor performance versus objectives and provide feedback to stakeholders.
• Identify local growth opportunities and measure execution of the commercial strategy.
• Collaborate with franchise teams and bottling partners to deliver the annual business plan.
• Develop information tools and translate data into insights for bottling partners.
• Coordinate scorecards and business routines to achieve annual targets.
• Support planning processes with the franchise team and monitor market conditions.

Skills

Analytical thinking

Data management

Presentation skills

Negotiation & relationship building

Strategic leadership

Market/CPG knowledge

Education

Bachelor’s degree in Business, Marketing or Management

Master’s degree a plus

Job description

Director, Franchise- Intelligence

Location: Salt Lake City, Utah

Our products are available to consumers in more than 200 countries and territories.Thebrandsare brought to our consumers through anetwork of independent,Company-owned, or controlled bottlingplants, as well asdistribution operations who manufacture, package, merchandise, and distribute the finished branded beverages to our customers and vending partners..We are looking for candidates with bottling or general management experience that can build relationships and execute our strategies across our network and strong analytical skills.

What You’ll Do for Us

• Responsible for weekly/monthly performance management, which includes industry competition and execution assessment.

• Reporting on revenue, volume, share, transaction metrics.

• Monitors performance versus execution objectives and provides feedback to key stakeholders.

• Identify local growth opportunities.

• Measures the execution of the commercial strategy and plans with franchise execution leads and bottling partners.

• Responsible for collaborating on the contingency plan to deliver annual business plan performance in channels to include revenue, volume, share, net outlets, SOVI (share of visual inventory), and pricing.

• Assesses local Bottler execution and commercial capabilities against established commercial strategies and objectives by developing information tools and translating data to insights.

• Coordinates scorecards and business routines to achieve the annual business plan.

• Work with franchise team to contribute to the planning process.

• Monitor'smarket conditions and reports competitive activity to management, Bottler, and local associates in order to understand program effectiveness and any implementation barriers.

Qualifications & Requirements

• Bachelor’s degreein Business, Marketing, Management required,Master’sdegree a plus.

• 5 or more yearsinconsumer-packaged goods organization responsible fordirect sales, SP&I, key account or franchise management.

• Must have experience withannualbusinessplanning, forecasting, customer and distributor managementand demonstrate a track record for delivering positive revenue results.

• Demonstrate passion for selling, negotiating, relationship building in an entrepreneurial environment.

• Understanding of channel marketing, syndicated marketing research and competitive analysis and how toutilizethis knowledge to drive sales.

• Must possess excellent relationship building skills, as well as strategic leadership abilities.

• Strong Analytical, data management and presentation skills.

• The ability to influence outcomes and be persuasive are ideal.

What We’ll Do for You

• Enable you to support complex system initiatives that reshape how Coca‑Cola competes in market and builds future growth capabilities across our bottling partners.

• Provide scope to apply transformation leadership that bridges strategic thinking and market execution within a collaborative, growth-oriented environment.

• Offer opportunities to build and enhance system capabilities that make our franchise network more agile, data-enabled, and efficient.

• Support your development as a transformation leader through exposure to regional and enterprise-level challenges that strengthen long-term business readiness.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.