Director, Digital Media

RiseMe; Illinois; Hybrid; USD 113,000 - 159,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

401k

Paid time off

15 paid holidays per year

Job summary

Merkle is seeking a Director of Digital Media to lead and scale delivery across licensing, consulting, and team leadership. The role focuses on end-to-end GMP reseller license operations, guidance on ad tech infrastructure, data activation, and managing GMP consultants. Remote candidates in the continental United States and Canada are welcome.

The position requires strong leadership, strategic thinking, and the ability to drive growth and client success across media and data ecosystems.

Qualifications

• 8+ years in digital media, ad tech, or data-driven marketing consulting.
• Strong knowledge of GMP with DV360, CM360, SA360; Google Ads preferred.
• Familiarity with DSPs such as The Trade Desk, Yahoo, Viant.
• Experience leading reseller license businesses and consulting teams.
• Proven track record in media activation, ad tech implementation, and data strategies.
• Excellent leadership, client engagement, and RFP/bid response skills.

Responsibilities

• Oversee end-to-end delivery of GMP reseller license business.
• Provide strategic oversight of digital media technology consulting.
• Support Retail Media Network technology services including GAM.
• Advise clients on media activation and first-party data strategies.
• Collaborate with internal teams and partners to improve delivery processes.
• Lead, mentor, and grow a team of consultants.
• Contribute to business development via RFP responses and design.

Skills

Leadership

Client engagements

GMP knowledge

Ad tech consulting

Team management

Tools

GMP (DV360, CM360, SA360)

Google Ads

GAM

Other DSPs (The Trade Desk, Yahoo, Viant)

Job description

Job Description:

We welcome remote candidates based in the continental United States and Canada

Merkle is seeking a Director of Digital Media to lead and scale our delivery capabilities across three strategic areas:

Media Reseller License Business

Oversee delivery of Google Marketing Platform (GMP) licenses to drive client growth and platform adoption.

Digital Media Technology Consulting

Guide clients in implementing scalable advertising and data activation solutions across AdTech & Digital Media platforms.

Consultant Team Leadership

Manage and develop a team of GMP consultants focused on delivering innovative, data-driven digital advertising strategies for platform license clients.

This is a high-impact leadership role requiring strategic thinking, operational excellence, and a consultative mindset to drive growth, efficiency, and client success.

Key Responsibilities:

Leadership & Delivery Oversight

• Own end-to-end delivery of Google Media Platform (SA360, DV360, CM360) reseller license business, ensuring operational excellence, platform compliance, and client satisfaction.

• Provide strategic oversight of digital media technology consulting, including ad tech infrastructure, data pipelines, and activation workflows.

• Support Retail Media Network technology services as part of broader client solutions, including GAM or similar platforms, where applicable.

• Act as a strategic advisor to clients on media activation, first-party data strategies, and platform adoption.

• Collaborate with internal teams and technology partners to evolve delivery processes and unlock efficiencies across media and data ecosystems.

• Partner with business development teams on RFP responses, solution design, and client pitches to expand platform licensing and consulting services.

• Identify opportunities to enhance first-party data capabilities and explore monetization strategies, including retail media where relevant.

Team Leadership & Development

• Lead, mentor, and grow a team of Digital Media consultants, ensuring delivery excellence, knowledge sharing, and professional development.

• Build best practices, training programs, and operational frameworks to scale delivery capacity while maintaining high-quality client outcomes.

• Foster collaboration across internal data, analytics, media, and activation teams for integrated client solutions.

• Support ongoing platform consulting and billing operations for clients.

Thought Leadership & Innovation

• Stay ahead of emerging trends in ad tech, data privacy, and media activation to guide internal strategy and client recommendations.

• Publish POVs, whitepapers, or blog posts to position the team as thought leaders in digital media technology and platform activation.

Qualifications:

• 8+ years in digital media, ad tech, or data-driven marketing consulting, with increasing leadership responsibilities.

• Strong knowledge of GMP (DV360, CM360, SA360, Google Ads). Google Ad Manager preferred but not required.

• Familiarity with other DSPs (e.g., The Trade Desk, Yahoo, Viant) is beneficial to support consulting expertise across the ad tech ecosystem.

• Experience managing reseller license businesses and consulting teams; familiarity with retail media technology deployments is a plus.

• Proven track record in media activation, ad tech implementation, and first-party data strategy.

• Demonstrated ability to manage teams, lead client engagements, and deliver complex, multi-channel solutions.

• Experience with business development support, including solution design and RFP participation.

Time Allocation:

• 40% Practice & Delivery Leadership (Licensing, Client Solutions, Technology Services)

• 30% Team Management & Development

• 30% Business Development & Thought Leadership

Additional Information

Canada Based Candidates:

Vacancy: Is this posting for thepurposesof filling an existing vacancy? [Y/N]

The salary range for this position is$130,000-145,000.Actual salary within thesalary range will be based on avariety of factors including relevantexperience, knowledge, and skills.A range of medical, dental, RRSP,paid time off, and/or other benefitsalso areavailable to all permanentemployees.

AI Disclosure: [dentsu] utilizes artificial intelligence tools as part of its recruitment process. During the sourcingandscreening stages. All other parts of thedentsuapplication and hiring processes do notutilizeartificial intelligence tools.

We know through experience that different ideas,perspectivesand backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authenticselvesto work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [e-mail] or to begina conversation about your individual accessibility needs throughout the hiring process.

US Based Candidates:

The annual salary range for this position is $113,000-$158,750. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

#LI-LE1 #LI-MERKLE #LI-REMOTE

Location: USA - Remote - Illinois

Brand: Merkle

Time Type: Full time

Contract Type: Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [e-mail] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.